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Clothing Rental Statistics

With online rental markets growing fast, shoppers increasingly turn to secondhand as apparel waste soars.

Clothing rental is changing how people build wardrobes—less “buy every outfit,” more reuse and renewed wear. With huge volumes of apparel expected to be bought secondhand and major concerns about textile waste and underuse, rental offers a practical path to lower environmental footprints. This page breaks down demand signals, including U.S. interest and online market dynamics, plus the key channels and regional growth outlook.

Florian FelsingWritten byFlorian FelsingCTO, Rawshot.ai
UpdatedApril 19, 2026Read5 minSources29 verified
Clothing Rental Statistics

Executive Summary

Key Takeaways

Research reviewed

With online rental markets growing fast, shoppers increasingly turn to secondhand as apparel waste soars.

  • Rent the Runway's general and administrative expenses were $69.2 million in fiscal year 2024

  • Rent the Runway generated $298.2 million in total revenue in fiscal year 2023

  • URBN said the Nuuly business generated more than $400 million in annual revenue run-rate

  • 2.5 billion items of apparel are expected to be bought secondhand in 2024

  • One garbage truck of textiles is landfilled or incinerated every second

  • More than USD 500 billion of value is lost every year due to clothing underutilization and lack of recycling

  • 30% of U.S. consumers say they are somewhat interested in renting clothes

  • The business-to-consumer segment accounted for over 57% of online clothing rental market revenue in 2023

  • The online clothing rental market is expected to grow at a CAGR of 7.6% from 2024 to 2032

  • The clothing rental platform market is expected to grow at a CAGR of 7.6% during 2024 to 2031

  • Asia Pacific is projected to grow at the fastest CAGR of 7.91% in apparel rental through 2034

  • The peer-to-peer segment dominated the online clothing rental market in 2023

  • In the apparel rental market, Europe is expected to grow at a CAGR of 8.37% from 2024 to 2032

  • 3,500,000 active members in 2020—measured as active members for The RealReal (a resale/consignment model closely adjacent to clothing rental) from The RealReal’s 10-K for the year ended 2020

  • 7,400,000 active customers in 2021—measured as active customers for The RealReal (resale/consignment model adjacent to clothing rental) from The RealReal’s 10-K

Section 01

Company Performance & Operations

  1. Rent the Runway's general and administrative expenses were $69.2 million in fiscal year 2024 [1]

  2. Rent the Runway generated $298.2 million in total revenue in fiscal year 2023 [2]

  3. URBN said the Nuuly business generated more than $400 million in annual revenue run-rate [3]

Section 02

Sustainability & Environmental Impact

  1. 2.5 billion items of apparel are expected to be bought secondhand in 2024 [4]

  2. One garbage truck of textiles is landfilled or incinerated every second [5]

  3. More than USD 500 billion of value is lost every year due to clothing underutilization and lack of recycling [6]

  4. Extending the active life of clothes by an extra 9 months can reduce carbon, water and waste footprints by around 20-30% each [7]

  5. Producing a pair of jeans requires about 7,500 liters of water [8]

  6. Washing clothes releases 500,000 tons of microfibers into the ocean every year [9]

  7. Textiles account for approximately 9% of annual microplastic losses to the oceans [10]

  8. Textile consumption in the EU generated about 270 kg of CO2 emissions per person in 2020 [11]

  9. Only about 4.4 kg of post-consumer textiles per person were collected separately in the EU in 2022 [12]

  10. In 2018, textiles accounted for 7.7% of total landfilled municipal solid waste in the U.S. [13]

  11. Renting one dress instead of buying new can save 16 kg of CO2 [14]

Section 03

Consumer Adoption & Behavior

  1. 30% of U.S. consumers say they are somewhat interested in renting clothes [15]

Section 04

Market Size & Growth

  1. The business-to-consumer segment accounted for over 57% of online clothing rental market revenue in 2023 [16]

  2. The online clothing rental market is expected to grow at a CAGR of 7.6% from 2024 to 2032 [17]

  3. The clothing rental platform market is expected to grow at a CAGR of 7.6% during 2024 to 2031 [18]

  4. The global apparel rental market was valued at USD 5.64 billion in 2022 [19]

Section 05

Regional & Segment Insights

  1. Asia Pacific is projected to grow at the fastest CAGR of 7.91% in apparel rental through 2034 [20]

  2. The peer-to-peer segment dominated the online clothing rental market in 2023 [21]

  3. In the apparel rental market, Europe is expected to grow at a CAGR of 8.37% from 2024 to 2032 [22]

  4. The Asia Pacific clothing rental market is projected to grow at a CAGR of 6.9% from 2024 to 2031 [23]

  5. In 2029, 2% of the UK rental market is expected to be everyday wear [24]

Section 06

Trends

  1. 3,500,000 active members in 2020—measured as active members for The RealReal (a resale/consignment model closely adjacent to clothing rental) from The RealReal’s 10-K for the year ended 2020 [25]

  2. 7,400,000 active customers in 2021—measured as active customers for The RealReal (resale/consignment model adjacent to clothing rental) from The RealReal’s 10-K [26]

  3. 12,100,000 active customers in 2022—measured as active customers for The RealReal (resale/consignment model adjacent to clothing rental) from The RealReal’s 10-K [27]

  4. 14,400,000 active customers in 2023—measured as active customers for The RealReal (resale/consignment model adjacent to clothing rental) from The RealReal’s 10-K [28]

  5. 16,400,000 active customers in 2024—measured as active customers for The RealReal (resale/consignment model adjacent to clothing rental) from The RealReal’s 10-K [29]

References

Footnotes

  1. 1
    investors.renttherunway.com
    investors.renttherunway.com×2
  2. 3
    urbn.com
    urbn.com
  3. 4
    thredup.com
    thredup.com
  4. 5
    earth.org
    earth.org
  5. 6
    ellenmacarthurfoundation.org
    ellenmacarthurfoundation.org
  6. 7
    wrap.ngo
    wrap.ngo×2
  7. 8
    worldwildlife.org
    worldwildlife.org
  8. 9
    unep.org
    unep.org
  9. 10
    eea.europa.eu
    eea.europa.eu×3
  10. 13
    epa.gov
    epa.gov
  11. 14
    hurrcollective.com
    hurrcollective.com
  12. 15
    statista.com
    statista.com
  13. 16
    grandviewresearch.com
    grandviewresearch.com
  14. 17
    businessresearchinsights.com
    businessresearchinsights.com
  15. 18
    databridgemarketresearch.com
    databridgemarketresearch.com
  16. 19
    researchandmarkets.com
    researchandmarkets.com
  17. 20
    precedenceresearch.com
    precedenceresearch.com
  18. 21
    marketresearchfuture.com
    marketresearchfuture.com
  19. 22
    fortunebusinessinsights.com
    fortunebusinessinsights.com
  20. 23
    verifiedmarketresearch.com
    verifiedmarketresearch.com
  21. 25
    sec.gov
    sec.gov×5

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Florian Felsing. (April 19, 2026). Clothing Rental Statistics. Rawshot.ai. https://rawshot.ai/statistic/clothing-rental

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Florian Felsing. "Clothing Rental Statistics." Rawshot.ai, 19 Apr 2026, https://rawshot.ai/statistic/clothing-rental.

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Florian Felsing. 2026. "Clothing Rental Statistics." Rawshot.ai. https://rawshot.ai/statistic/clothing-rental.

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