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Fashion Market Statistics

Fashion market growth surges globally, yet recycling, emissions, water use demand change.

Fashion is booming beyond what most people realize, with the global apparel market projected to hit $1.79 trillion in 2024 and online sales expected to make up 33% by 2028, even as the industry also faces growing pressure around sustainability, fast fashion waste, and the push toward secondhand and recycling solutions.

Alexander EserWritten byAlexander EserCo-Founder, Rawshot.ai
UpdatedApril 19, 2026Read12 minSources79 verified
Fashion Market Statistics

Executive Summary

Key Takeaways

Research reviewed

Fashion market growth surges globally, yet recycling, emissions, water use demand change.

  • The global apparel market is projected to reach $1.79 trillion in 2024

  • Revenue in the global apparel market is projected to grow annually by 2.81% from 2024 to 2028

  • The global luxury fashion market was valued at $255.26 billion in 2023

  • The U.S. apparel market revenue is projected to reach $365.70 billion in 2024

  • China’s apparel market revenue is projected to reach $312.10 billion in 2024

  • India’s apparel market revenue is projected to reach $105.50 billion in 2024

  • Online sales are expected to account for 33% of global apparel market revenue by 2028

  • The average revenue per user in the global apparel market is expected to amount to $233.40 in 2024

  • The global apparel market volume is expected to amount to 87.0 billion pieces by 2028

  • The fashion industry is responsible for between 2% and 8% of global carbon emissions

  • The fashion industry consumes 215 trillion liters of water per year

  • The fashion industry uses 93 billion cubic meters of water annually

  • The U.S. imported $79.3 billion of apparel in 2023

  • The U.S. imported 22.5 billion square meter equivalents of apparel in 2023

  • The U.S. imported $14.9 billion of apparel from China in 2023

Section 01

Consumer & Retail

  1. Online sales are expected to account for 33% of global apparel market revenue by 2028 [1]

  2. The average revenue per user in the global apparel market is expected to amount to $233.40 in 2024 [1]

  3. The global apparel market volume is expected to amount to 87.0 billion pieces by 2028 [1]

  4. Volume in the global apparel market is expected to amount to 84.3 billion pieces by 2025 [1]

  5. The average volume per person in the global apparel market is expected to amount to 10.7 pieces in 2024 [1]

  6. U.S. online apparel and accessories retail sales reached $180.5 billion in 2023 [2]

  7. Apparel and accessories represented 18.9% of total U.S. ecommerce sales in 2023 [2]

  8. Nike generated $51.2 billion in revenue in fiscal 2024 [3]

  9. Inditex sales reached €35.9 billion in fiscal 2023 [4]

  10. H&M net sales reached SEK 236.0 billion in 2023 [5]

  11. Shein was estimated to generate $32.2 billion in revenue in 2023 [6]

  12. Zara owner Inditex had online sales of €9.1 billion in 2023 [4]

  13. H&M online sales accounted for 30% of group net sales in 2023 [5]

  14. The U.S. average annual expenditure on apparel and services was $1,945 per consumer unit in 2023 [7]

  15. In the U.S., women spent an average of $655 on apparel in 2023 [7]

  16. In the U.S., men spent an average of $406 on apparel in 2023 [7]

  17. In the U.S., children under age 2 accounted for $84 in average apparel spending in 2023 [7]

  18. In the U.S., children ages 2 to 15 accounted for $314 in average apparel spending in 2023 [7]

  19. Clothing and clothing accessories store sales in the U.S. were $26.37 billion in January 2024 [8]

  20. Clothing and clothing accessories store sales in the U.S. were $26.05 billion in February 2024 [8]

  21. Clothing and clothing accessories store sales in the U.S. were $28.30 billion in March 2024 [8]

  22. Clothing and clothing accessories store sales in the U.S. were $27.71 billion in April 2024 [8]

  23. Clothing and clothing accessories store sales in the U.S. were $26.72 billion in May 2024 [8]

  24. Clothing and clothing accessories store sales in the U.S. were $26.84 billion in June 2024 [8]

  25. Clothing and clothing accessories store sales in the U.S. were $26.82 billion in July 2024 [8]

  26. Clothing and clothing accessories store sales in the U.S. were $27.75 billion in August 2024 [8]

  27. Clothing and clothing accessories store sales in the U.S. were $27.64 billion in September 2024 [8]

  28. Clothing and clothing accessories store sales in the U.S. were $28.17 billion in October 2024 [8]

  29. Clothing and clothing accessories store sales in the U.S. were $31.55 billion in November 2024 [8]

  30. Clothing and clothing accessories store sales in the U.S. were $31.26 billion in December 2024 [8]

Section 02

Global Market Size

  1. The global apparel market is projected to reach $1.79 trillion in 2024 [1]

  2. Revenue in the global apparel market is projected to grow annually by 2.81% from 2024 to 2028 [1]

  3. The global luxury fashion market was valued at $255.26 billion in 2023 [9]

  4. The global fast fashion market size was valued at $150.82 billion in 2023 [10]

  5. The global secondhand apparel market is expected to reach $350 billion by 2028 [11]

  6. The global footwear market size was estimated at $439.6 billion in 2023 [12]

  7. The global sports apparel market size was valued at $197.42 billion in 2022 [13]

  8. The global bridal wear market size was valued at $61.2 billion in 2022 [14]

  9. The global childrenswear market size was valued at $286.3 billion in 2022 [15]

  10. The global denim jeans market size was valued at $79.26 billion in 2023 [16]

  11. The global lingerie market size was estimated at $88.32 billion in 2023 [17]

  12. The global shapewear market size was valued at $2.73 billion in 2023 [18]

  13. The global streetwear market size was estimated at $325.28 billion in 2023 [19]

  14. The global yoga clothing market size was valued at $29.56 billion in 2023 [20]

  15. The global maternity wear market size was valued at $19.75 billion in 2023 [21]

  16. The global plus size clothing market size was estimated at $311.44 billion in 2023 [22]

  17. The global workwear market size was valued at $18.42 billion in 2023 [23]

  18. The global swimwear market size was estimated at $23.34 billion in 2023 [24]

  19. The global knitwear market size was valued at $857.5 billion in 2022 [25]

  20. The global outdoor apparel market size was valued at $14.91 billion in 2023 [26]

  21. The global handbags market size was estimated at $56.48 billion in 2023 [27]

  22. The global fashion accessories market size was valued at $601.2 billion in 2023 [28]

  23. The global luxury watch market size was valued at $42.75 billion in 2023 [29]

  24. The global leather goods market size was estimated at $498.23 billion in 2023 [30]

  25. The global sunglasses market size was valued at $30.41 billion in 2023 [31]

  26. The global jewelry market size was estimated at $353.26 billion in 2023 [32]

  27. The global textile market size was valued at $1.84 trillion in 2023 [33]

  28. The global apparel logistics market size was valued at $108.4 billion in 2023 [34]

  29. The global online clothing rental market size was valued at $1.77 billion in 2023 [35]

  30. The global custom apparel market size was valued at $53.7 billion in 2023 [36]

Section 03

Regional Markets

  1. The U.S. apparel market revenue is projected to reach $365.70 billion in 2024 [37]

  2. China’s apparel market revenue is projected to reach $312.10 billion in 2024 [38]

  3. India’s apparel market revenue is projected to reach $105.50 billion in 2024 [39]

  4. The UK apparel market revenue is projected to reach $86.57 billion in 2024 [40]

  5. Japan’s apparel market revenue is projected to reach $82.25 billion in 2024 [41]

  6. Germany’s apparel market revenue is projected to reach $79.61 billion in 2024 [42]

  7. France’s apparel market revenue is projected to reach $51.05 billion in 2024 [43]

  8. Italy’s apparel market revenue is projected to reach $38.98 billion in 2024 [44]

  9. Spain’s apparel market revenue is projected to reach $32.03 billion in 2024 [45]

  10. Brazil’s apparel market revenue is projected to reach $36.82 billion in 2024 [46]

  11. Canada’s apparel market revenue is projected to reach $27.95 billion in 2024 [47]

  12. Australia’s apparel market revenue is projected to reach $24.44 billion in 2024 [48]

  13. South Korea’s apparel market revenue is projected to reach $39.85 billion in 2024 [49]

  14. Mexico’s apparel market revenue is projected to reach $30.53 billion in 2024 [50]

  15. Indonesia’s apparel market revenue is projected to reach $24.19 billion in 2024 [51]

  16. Turkey’s apparel market revenue is projected to reach $23.93 billion in 2024 [52]

  17. Saudi Arabia’s apparel market revenue is projected to reach $17.55 billion in 2024 [53]

  18. The UAE apparel market revenue is projected to reach $9.93 billion in 2024 [54]

  19. Nigeria’s apparel market revenue is projected to reach $15.51 billion in 2024 [55]

  20. South Africa’s apparel market revenue is projected to reach $14.65 billion in 2024 [56]

  21. Argentina’s apparel market revenue is projected to reach $10.91 billion in 2024 [57]

  22. The Netherlands apparel market revenue is projected to reach $16.64 billion in 2024 [58]

  23. Sweden’s apparel market revenue is projected to reach $11.21 billion in 2024 [59]

  24. Poland’s apparel market revenue is projected to reach $16.08 billion in 2024 [60]

  25. Switzerland’s apparel market revenue is projected to reach $10.52 billion in 2024 [61]

  26. Belgium’s apparel market revenue is projected to reach $8.47 billion in 2024 [62]

  27. Singapore’s apparel market revenue is projected to reach $4.54 billion in 2024 [63]

  28. Thailand’s apparel market revenue is projected to reach $10.85 billion in 2024 [64]

  29. Vietnam’s apparel market revenue is projected to reach $7.35 billion in 2024 [65]

  30. Malaysia’s apparel market revenue is projected to reach $6.65 billion in 2024 [66]

Section 04

Sustainability & Impact

  1. The fashion industry is responsible for between 2% and 8% of global carbon emissions [67]

  2. The fashion industry consumes 215 trillion liters of water per year [67]

  3. The fashion industry uses 93 billion cubic meters of water annually [68]

  4. A garbage truck’s worth of textiles is landfilled or burned every second [69]

  5. Less than 1% of material used to produce clothing is recycled into new clothing [69]

  6. The textiles system creates more than $500 billion of value lost every year due to underutilized clothing and lack of recycling [69]

  7. Clothing production approximately doubled between 2000 and 2015 [69]

  8. The number of times a garment is worn before it ceases to be used has decreased by 36% compared to 15 years ago [69]

  9. Around 60% of clothing material is made into garments that are used for less than one year [69]

  10. The equivalent of one garbage truck of textiles is landfilled or incinerated every second [70]

  11. Textile production contributes more to climate change than international aviation and shipping combined [70]

  12. Washing clothes releases half a million tonnes of microfibres into the ocean every year [68]

  13. An estimated 20% of global wastewater is generated by the fashion industry [68]

  14. The fashion industry is the second-biggest consumer of water [68]

  15. The global fashion industry produces 92 million tonnes of textile waste annually [67]

  16. It takes about 7,500 liters of water to make one pair of jeans [68]

  17. The equivalent of one garbage truck full of clothes is burned or dumped in landfill every second [67]

  18. Polyester accounts for about 54% of global fiber production [71]

  19. Global fiber production reached a record 124 million tonnes in 2023 [71]

  20. Recycled fibers represented only around 7.7% of global fiber production in 2023 [71]

  21. Less than 1% of recycled fibers came from pre- and post-consumer recycled textiles in 2023 [71]

  22. Cotton accounted for about 20% of global fiber production in 2023 [71]

  23. Man-made cellulosic fibers accounted for about 6% of global fiber production in 2023 [71]

  24. Synthetic fibers made up roughly 67% of global fiber production in 2023 [71]

  25. Virgin fossil-based synthetics accounted for 57% of total global fiber production in 2023 [71]

  26. Textile recycling in the EU was 22% in 2022 [72]

  27. EU citizens bought 19 kilograms of clothing, footwear and household textiles per person in 2022 [72]

  28. The EU generated 6.94 million tonnes of textile waste in 2020 [72]

  29. The average EU citizen discarded 16 kilograms of textiles in 2022 [72]

  30. Fashion accounted for 4% of global greenhouse gas emissions in 2018 [73]

Section 05

Trade & Production

  1. The U.S. imported $79.3 billion of apparel in 2023 [74]

  2. The U.S. imported 22.5 billion square meter equivalents of apparel in 2023 [74]

  3. The U.S. imported $14.9 billion of apparel from China in 2023 [74]

  4. The U.S. imported $13.0 billion of apparel from Vietnam in 2023 [74]

  5. The U.S. imported $7.4 billion of apparel from Bangladesh in 2023 [74]

  6. The U.S. imported $4.2 billion of apparel from India in 2023 [74]

  7. The U.S. imported $3.4 billion of apparel from Indonesia in 2023 [74]

  8. The U.S. imported $3.3 billion of apparel from Cambodia in 2023 [74]

  9. The U.S. imported $2.6 billion of apparel from Pakistan in 2023 [74]

  10. The U.S. imported $2.4 billion of apparel from Honduras in 2023 [74]

  11. The U.S. imported $2.3 billion of apparel from Mexico in 2023 [74]

  12. The U.S. imported $2.0 billion of apparel from El Salvador in 2023 [74]

  13. World merchandise exports of textiles were $353 billion in 2022 [75]

  14. World merchandise exports of clothing were $575 billion in 2022 [75]

  15. China accounted for 31.7% of world clothing exports in 2022 [75]

  16. The European Union accounted for 29.7% of world clothing exports in 2022 [75]

  17. Bangladesh accounted for 7.9% of world clothing exports in 2022 [75]

  18. Vietnam accounted for 5.9% of world clothing exports in 2022 [75]

  19. Türkiye accounted for 3.5% of world clothing exports in 2022 [75]

  20. India accounted for 3.1% of world clothing exports in 2022 [75]

  21. The EU textile and clothing industry turnover was €170 billion in 2023 [76]

  22. The EU textile and clothing industry had 197,000 companies in 2023 [76]

  23. The EU textile and clothing industry employed 1.3 million workers in 2023 [76]

  24. EU textile and clothing exports were €73 billion in 2023 [76]

  25. EU textile and clothing imports were €115 billion in 2023 [76]

  26. Bangladesh’s apparel exports reached $47.39 billion in FY2022-23 [77]

  27. Bangladesh garment exports to the EU were $23.49 billion in FY2022-23 [77]

  28. Bangladesh garment exports to the USA were $9.75 billion in FY2022-23 [77]

  29. Bangladesh garment exports to the UK were $4.75 billion in FY2022-23 [77]

  30. Bangladesh garment exports to Germany were $7.15 billion in FY2022-23 [77]

  31. Bangladesh had 3,500 garment factories in operation [78]

  32. The Bangladesh garment industry employed about 4 million workers [78]

  33. Women make up about 60.8% of Bangladesh garment workers [78]

  34. The fashion industry employed 430 million people worldwide in 2022 [79]

References

Footnotes

  1. 1
    statista.com
    statista.com×31
  2. 2
    digitalcommerce360.com
    digitalcommerce360.com
  3. 3
    investors.nike.com
    investors.nike.com
  4. 4
    inditex.com
    inditex.com
  5. 5
    hmgroup.com
    hmgroup.com
  6. 6
    retailtouchpoints.com
    retailtouchpoints.com
  7. 7
    bls.gov
    bls.gov
  8. 8
    census.gov
    census.gov
  9. 9
    grandviewresearch.com
    grandviewresearch.com×27
  10. 11
    thredup.com
    thredup.com
  11. 67
    unep.org
    unep.org×2
  12. 69
    ellenmacarthurfoundation.org
    ellenmacarthurfoundation.org
  13. 70
    weforum.org
    weforum.org
  14. 71
    textileexchange.org
    textileexchange.org
  15. 72
    eea.europa.eu
    eea.europa.eu
  16. 73
    mckinsey.com
    mckinsey.com
  17. 74
    otexa.trade.gov
    otexa.trade.gov
  18. 75
    wto.org
    wto.org
  19. 76
    euratex.eu
    euratex.eu
  20. 77
    bgmea.com.bd
    bgmea.com.bd×2
  21. 79
    wbcsd.org
    wbcsd.org

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