Usage-based pricing
Buy more tokens when you need more images.
Starter
- 150+ Camera Styles
- 600+ Synthetic Models
- 1500+ Backgrounds
- AI Video & Ads
- Full commercial rights
- GDPR compliant
Growth
- 150+ Camera Styles
- 600+ Synthetic Models
- 1500+ Backgrounds
- AI Video & Ads
- Full commercial rights
- GDPR compliant
Pro
- 150+ Camera Styles
- 600+ Synthetic Models
- 1500+ Backgrounds
- AI Video & Ads
- Full commercial rights
- GDPR compliant
Business
- 150+ Camera Styles
- 600+ Synthetic Models
- 1500+ Backgrounds
- AI Video & Ads
- Full commercial rights
- GDPR compliant
Need more tokens? Purchase additional tokens anytime. Available for teams with active subscription.
7-day free trial • 30 tokens (10 images) • Cancel anytime
Flexible token-based pricing
Choose a subscription plan that fits your needs, starting from $9/month. All plans include monthly token credits. When you need more, purchase additional tokens with bulk discounts.Tokens never expire, as long as you are subscribed.
What Uses Tokens?
Bulk Token Discounts
Buy more, get more tokens per dollar
Minimum: $1 • Maximum: $5,000
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Pricing Questions
Everything you need to know about our pricing model, tokens, and subscription plans. Can't find the answer you're looking for?
What is a token and how does the token system work?
A token is the currency unit for all AI generation operations on our platform. Each action has a fixed token price: image generation costs 5 tokens, image editing costs 3 tokens, video generation costs 2 tokens per second, and human model generation costs 9 tokens. The token system offers maximum flexibility since tokens never expire and you only pay for what you actually use. With higher investments, you automatically receive more tokens per dollar through our bulk discounts.
What does a professional AI fashion photoshoot production cost?
Costs vary depending on volume and usage. Our subscription plans start at $9/month (Starter, 80 tokens) and go up to $179/month (Business, 2,000 tokens). For additional productions, you can purchase token refills starting at $1. With larger investments, you benefit from automatic bulk discounts: $1-$39 gives you 9 tokens per dollar, $40-$179 gives you 10 tokens per dollar, and $180+ gives you 11 tokens per dollar (best value). A typical production with 20 images costs approximately 100 tokens (around $9-11 depending on your plan or token purchase tier).
What distinguishes the subscription plan from token refills?
Subscription plans (starting at $9/month) are ideal for regular users and provide monthly token credits plus access to all premium features like 150+ camera styles, 600+ synthetic models, and 1500+ background templates. We offer four plans: Starter ($9, 80 tokens), Growth ($39, 400 tokens), Pro ($89, 960 tokens), and Business ($179, 2,000 tokens). Token refills are flexible and suitable for sporadic use or additional productions. Tokens from refills never expire and can be combined with subscription tokens. The best strategy: subscription for continuous productions, refills for peak times or one-time projects.
Are tokens really necessary or are there alternative pricing models?
The token system is our standard model because it offers maximum transparency and flexibility. You only pay for actually used features and can purchase tokens at any time. Alternatively, we offer individual volume contracts with fixed monthly rates for enterprise customers. However, for most fashion brands, the token system is optimal since there are no minimum contract terms and you can precisely control how much you spend. Tokens accumulate and never expire, enabling long-term planning.
How does the bulk discount system work for token refills?
Our bulk discount system automatically rewards larger investments with more tokens per dollar. For investments of $1-$39, you receive 9 tokens per dollar. From $40-$179, the rate increases to 10 tokens per dollar, and from $180+ you receive 11 tokens per dollar (best value). The maximum purchase amount is $5,000. Discounts are automatically calculated based on your total investment - the more you buy, the more tokens you receive per dollar. Token purchases are only available for teams with an active subscription (not during trial period).
How long does it take until I can create my first productions with the subscription plan?
After registration, you can start producing immediately. The subscription plan activates instantly and you receive your monthly token credits directly based on your chosen plan. Setup takes less than 5 minutes: upload your product images, select models and backgrounds, and start your first AI photoshoot production. Generation itself typically takes 24-48 hours, depending on complexity and current system volume. For urgent projects, we offer priority processing as an add-on.
Which KPIs should I track for my pricing strategy in AI fashion photography?
The most important metrics are cost-per-image (CPI), token consumption per production, and ROI compared to traditional photography. An average fashion shoot with 20 images costs approximately 100 tokens ($9-11 depending on your plan or token purchase tier), while traditional photography costs $15,000-50,000. Also track your token efficiency: how many images per token do you generate? Are you using bulk discounts optimally? And how is your monthly token consumption developing? These KPIs help you optimize between subscription and refills and minimize your total costs.
How does the pricing model integrate into our existing marketing budget planning?
The token system can be flexibly integrated into any marketing budget. Start with a subscription plan that fits your needs: Starter ($9/month, 80 tokens, ~16 images), Growth ($39/month, 400 tokens, ~80 images), Pro ($89/month, 960 tokens, ~192 images), or Business ($179/month, 2,000 tokens, ~400 images). For campaigns or seasonal peak times, use token refills that you can book as one-time marketing expenses. Since tokens never expire, you can strategically purchase refills when budget is available and use them later. Many brands use 70% subscription for base needs and 30% refills for flexible peaks. This enables precise budget control and better planning than traditional photography projects.
Does the token system also work for B2B fashion brands and e-commerce companies?
Yes, the token system is specifically optimized for B2B fashion brands and e-commerce companies. E-commerce brands particularly benefit from scalability: you can create hundreds of product images at a fraction of traditional photography costs. B2B brands typically use the subscription plan for regular catalog productions and refills for special campaigns or lookbooks. The system scales from small boutiques to large e-commerce platforms. Enterprise customers with very high volume can arrange individual contracts with fixed monthly rates tailored to their specific needs.
What happens to unused tokens at the end of the month?
Unused tokens never expire and remain permanently available in your account. This is one of the biggest advantages of our system: you can accumulate tokens from the subscription plan or from refills indefinitely and use them whenever you need them. For example, if you receive 400 tokens per month (Growth plan) but only use 200, the remaining 200 tokens remain available for future productions. This enables long-term planning and eliminates the pressure to use tokens before expiration. You have complete control over your token resources, as long as you maintain an active subscription.
How do I calculate whether subscription or token refills are better for my company?
The decision depends on your monthly production volume. If you regularly create images, a subscription plan is more cost-effective. Calculate your average token consumption: 20 images = approximately 100 tokens (5 tokens per image). The Starter plan ($9/month, 80 tokens) is great for small volumes, Growth ($39/month, 400 tokens) for medium volumes, Pro ($89/month, 960 tokens) for high volumes, and Business ($179/month, 2,000 tokens) for very high volumes. For sporadic use or irregular projects, token refills are more flexible. Many successful brands combine both: subscription for base needs, refills for peak times. Use our calculator to find your optimal strategy.
Are there hidden costs or additional fees in the pricing model?
No, our pricing is completely transparent without hidden costs. Subscription plans range from $9/month (Starter) to $179/month (Business), token refills are clearly calculated by volume with automatic bulk discounts, and all token prices are fixed. There are no setup fees, no minimum contract terms, no cancellation fees, and no hidden additional costs. The only optional add-ons are priority processing for faster generation (clearly indicated) and enterprise features for large volumes (individually agreed). All costs are displayed before the transaction, and you only pay for what you actually use. Transparency is one of our core values.