Remote Work In The Apparel Industry Statistics
Fashion embraces remote work: growth, digital tools, better productivity, yet wellbeing risks.
Remote work is reshaping the apparel industry fast, with 55% of fashion companies reporting they use it more often than before COVID-19 and 42% of executives expecting it to become a long-term part of how they operate, powered by a steady rise in remote-capable manufacturing and apparel roles projected to grow 3.5% annually through 2030.
Executive Summary
Key Takeaways
- 01
55% of fashion companies reported using remote work more frequently than before the COVID-19 pandemic
- 02
42% of fashion executives expect remote work to become a long-term feature of their organizations post-pandemic
- 03
3.5% average annual growth in remote-work-capable roles in manufacturing and apparel-related operations is projected globally by 2030
- 04
40% of survey respondents reported increased productivity after moving to remote work
- 05
30% of workers reported decreased productivity in early remote-work adoption periods
- 06
65% of organizations said they could meet deadlines during remote work using digital collaboration
- 07
56% of employees reported higher odds of feeling burnout with remote work (related mental health risks)
- 08
37% reported increased loneliness
- 09
45% of remote employees reported difficulty unplugging after work
- 10
12% increase in retail online sales globally during 2020 is tied to remote work-driven demand shifts relevant to apparel e-commerce
- 11
44% of consumers said they shopped more online during the pandemic
- 12
36% of shoppers reported buying more from brands with better digital experiences
- 13
8% of firms reported supply-chain disruption severity decreased after implementing remote collaboration workflows for procurement
- 14
73% of companies increased use of digital supply chain tools in response to COVID-19
- 15
52% of manufacturers adopted cloud ERP or similar platforms to support remote operations in 2020
Section 01
Adoption & Usage
55% of fashion companies reported using remote work more frequently than before the COVID-19 pandemic [1]
42% of fashion executives expect remote work to become a long-term feature of their organizations post-pandemic [2]
3.5% average annual growth in remote-work-capable roles in manufacturing and apparel-related operations is projected globally by 2030 [3]
81% of respondents in a global survey said they can work remotely at least part of the time [4]
73% of remote workers in business services reported being able to communicate effectively using digital tools [5]
67% of apparel manufacturing executives adopted digital collaboration tools during COVID-19 [6]
60% of fashion and luxury companies stated remote working was critical to maintaining operations during lockdowns [7]
45% of respondents reported shifting at least one business process to remote work during 2020 [8]
48% of apparel-focused firms increased use of cloud-based tools during the pandemic [9]
56% of workers in the U.S. were working remotely at least part of the time in April 2020 [10]
21% of apparel industry workers were able to telework (work from home) according to O*NET-based estimates [11]
32% of respondents in a survey of retail/fashion leaders said they will keep more virtual/hybrid meetings than before [12]
40% of fashion professionals used virtual fit/measurement tools during pandemic disruptions [13]
49% of apparel professionals increased reliance on e-commerce and digital merchandising with remote collaboration [14]
52% of fashion organizations used video conferencing as a primary communication tool during 2020 [15]
34% of respondents said remote work improved cross-border collaboration in apparel teams [16]
38% of apparel companies reported higher usage of digital inventory/ordering systems from remote teams [17]
26% of fashion firms said remote work enabled faster supplier coordination [18]
57% of knowledge workers globally work remotely at least part of the time by 2023 [19]
14% of U.S. workers had no option to work from home in 2021 [20]
29% of workers used collaboration platforms daily in 2020 (includes messaging/video tools relevant to apparel remote teams) [21]
31% of remote workers said they used chat-based collaboration tools more often than before [22]
68% of fashion sector firms reported increasing reliance on e-procurement tools during 2020 [23]
23% of retail and apparel companies reduced office space after adopting remote/hybrid work [24]
46% of fashion professionals stated they maintain design-review processes remotely using digital platforms [25]
Section 02
Market Impact & Consumer Demand
12% increase in retail online sales globally during 2020 is tied to remote work-driven demand shifts relevant to apparel e-commerce [26]
44% of consumers said they shopped more online during the pandemic [27]
36% of shoppers reported buying more from brands with better digital experiences [6]
27% of retail purchases were made online during peak pandemic periods in 2020 in the UK [28]
10% of total fashion retail sales in the US were online in 2020 (share of e-commerce) [29]
28% of apparel shoppers used virtual try-on features by 2021 [30]
55% of fashion buyers said they are more likely to purchase when brands provide size guidance online [31]
39% of consumers said they trust recommendations from social media for apparel purchases [32]
23% of shoppers abandoned carts due to delivery uncertainty in 2020 [33]
19% of consumers said returns are more important than price due to online shopping changes [34]
31% of apparel companies improved delivery tracking capabilities after remote operations scaled [35]
60% of consumers said they prefer contactless delivery options [36]
26% of fashion e-commerce revenue came from mobile in 2020 in selected markets [37]
33% of fashion brands increased digital marketing spend in 2020 [38]
48% of consumers said they expect more personalized product recommendations online [39]
25% of consumers said they would switch to brands offering virtual assistance during purchase [40]
16% of shoppers used voice search for retail during 2020 [41]
52% of apparel customers expected delivery in fewer than 3 days during peak seasons in 2020 [42]
35% of shoppers said they want clearer product images and videos online [43]
22% of consumers reported shopping from marketplaces more often during the pandemic [44]
40% of apparel retailers said remote merchandising enabled faster content publishing [45]
17% of consumers cited “safety concerns” as a reason for online shopping during COVID-19 [46]
45% of consumers said they would continue shopping online for clothing after COVID restrictions eased [47]
Section 03
Operations, Supply Chain & Technology
8% of firms reported supply-chain disruption severity decreased after implementing remote collaboration workflows for procurement [48]
73% of companies increased use of digital supply chain tools in response to COVID-19 [49]
52% of manufacturers adopted cloud ERP or similar platforms to support remote operations in 2020 [50]
36% of retail/manufacturing firms used digital inventory visibility tools during the pandemic [51]
19% increase in on-time procurement lead time after remote supplier coordination [52]
47% of fashion companies used virtual meetings to coordinate with suppliers [6]
62% of operations teams used collaboration platforms for document sharing and approvals [53]
28% of firms said remote work increased auditability via digital logs and version control [54]
41% of retailers improved returns logistics using remote analytics dashboards [55]
33% of apparel brands used PLM (product lifecycle management) more during remote design collaboration [56]
27% of firms integrated e-signatures into design approval workflows [57]
64% of organizations rely on cloud-based document management for remote work [58]
38% of supply-chain leaders said visibility improved with IoT dashboards accessible remotely [59]
21% of companies accelerated automation initiatives during remote operations [60]
30% of firms implemented EDI (electronic data interchange) changes to reduce delays [61]
46% of fashion brands used digital product passports or structured product data to support compliance remotely [62]
25% of apparel firms reduced manual paperwork due to digital workflows [63]
55% of businesses used VPN access for remote employees during 2020 [64]
22% reported higher cybersecurity incidents tied to remote access [65]
15% of companies reported data breaches caused by remote work-related phishing [64]
33% of firms said they invested in identity and access management for remote teams [66]
40% of retail operations leaders use advanced analytics to forecast demand remotely [67]
37% of apparel firms used digital collaboration for QC/QA documentation remotely [68]
29% of brands adopted remote training for factory and logistics teams in 2020 [69]
18% of companies reported shorter onboarding times using e-learning for remote roles [70]
30% of firms said they reduced travel costs by shifting planning/design reviews to remote [71]
Section 04
Productivity & Performance
40% of survey respondents reported increased productivity after moving to remote work [72]
30% of workers reported decreased productivity in early remote-work adoption periods [73]
65% of organizations said they could meet deadlines during remote work using digital collaboration [74]
54% of remote employees reported improved work-life balance which they linked to performance sustainability [75]
22% of remote workers stated they have difficulty managing workload [76]
18% of remote workers reported increased stress compared with in-office work [77]
48% of retail workers said remote work improved responsiveness to customer needs (includes apparel e-comm teams) [78]
61% of managers said remote employees met or exceeded performance goals [79]
39% of remote workers said meeting and coordination took more time [21]
28% of apparel supply-chain staff reported slower turnaround for approvals during early remote shift [80]
72% of remote employees said video meetings improved clarity of collaboration [81]
53% of remote teams used standardized workflows which improved cycle time [82]
44% reported they reduced commuting time which improved energy for work outputs [83]
27% said quality of work declined during remote-work transition [84]
33% of project managers said remote work improved documentation and audit trails [85]
25% of remote workers experienced increased response times [86]
36% of retailers said inventory visibility improved due to remote access to dashboards [87]
49% reported fewer interruptions and more focused time while working remotely [88]
16% reported more errors in remote work due to communication gaps [89]
58% of respondents in knowledge-work surveys stated remote tools improved project tracking [90]
52% said remote work increased time spent in meetings [91]
41% said remote work improved cross-functional coordination [92]
26% of respondents reported they needed additional training to be effective remotely [5]
31% of apparel retailers said remote merchandising approvals were faster due to digital asset sharing [93]
Section 05
Wellbeing, Culture & Skills
56% of employees reported higher odds of feeling burnout with remote work (related mental health risks) [94]
37% reported increased loneliness [95]
45% of remote employees reported difficulty unplugging after work [96]
28% of workers reported reduced social interaction [97]
61% of employees said they received less informal mentorship while working remotely [98]
34% said career progression felt uncertain in remote/hybrid settings [99]
53% of managers reported challenges in building team culture remotely [100]
29% of employees felt they lacked visibility/recognition from leaders during remote work [101]
44% of remote workers reported fewer chances for learning through collaboration [102]
38% said remote work required new skills (digital collaboration, tools) [103]
24% of remote workers in a global survey said they lacked adequate home office setup [104]
19% of remote workers reported ergonomic issues [105]
33% of workers said they experienced sleep disruption during prolonged remote work periods [106]
35% reported increased anxiety during remote work [107]
27% said they struggled with time management [108]
22% reported decreased engagement [109]
46% said they missed office social activities [110]
15% reported that remote work increased health problems [111]
42% of HR leaders said retention risk increased with remote/hybrid work [112]
50% of employees said they want more flexible working arrangements (important for apparel professionals adopting remote roles) [21]
26% said they lacked clear boundaries with their colleagues [113]
31% of employees reported reduced collaboration quality due to fewer in-person interactions [114]
47% of employees reported improved autonomy [115]
30% said remote work increased caregiving burden [116]
28% said they received fewer real-time updates in remote work environments [117]
36% said training for remote collaboration tools was necessary to maintain performance [118]
References
Footnotes
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