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Remote Work In The Fast Fashion Industry Statistics

Remote fast-fashion remote work boosted productivity, but stressed communication, creativity.

Remote work didn’t just change how fashion teams function during COVID-19, with 73% of fashion professionals saying their companies offered remote options, yet it also revealed a tradeoff, from 68% reporting productivity gains to 46% experiencing decreased collaboration and 39% struggling with communication and information flow.

Rawshot.ai ResearchApril 19, 202616 min read69 verified sources

Executive Summary

Key Takeaways

  • 01

    73% of fashion professionals reported that their company had offered remote work options (at least occasionally) during COVID-19

  • 02

    68% of respondents said remote work improved employee productivity in the fashion industry during COVID-19

  • 03

    56% of fashion professionals said they would prefer a hybrid model over returning fully onsite after COVID-19

  • 04

    64% of respondents said they expected to work remotely at least 1-2 days per week after the pandemic

  • 05

    80% of workers say they want remote work at least some of the time

  • 06

    22% of workers reported working remotely 5 days per week during the pandemic period referenced by the Gallup report

  • 07

    Remote work increased use of digital collaboration tools across knowledge industries by 30% (McKinsey discussion of digital adoption)

  • 08

    62% of employees reported using collaboration tools daily during remote work (Microsoft Work Trend Index)

  • 09

    72% of employees said video meetings are a normal part of their job (Microsoft Work Trend Index)

  • 10

    10% of total fashion industry employment is in roles that can be done from home (ILO/related estimates applied to fashion categories)

  • 11

    70% of fashion-related administrative tasks were performed digitally during remote-work periods (industry analysis report)

  • 12

    20% reduction in office space utilization expected by organizations moving to remote/hybrid (Gensler/industry)

  • 13

    74% of fashion executives believe that remote/hybrid work will remain part of organizational operating models post-pandemic (Deloitte State of Fashion-related survey)

  • 14

    61% of fashion firms reported increased reliance on digital channels for collaboration (fashion business continuity review)

  • 15

    38% said they shifted production planning and assortment development workflows toward digital tooling (fashion ops)

Section 01

Adoption & Policies

  1. 73% of fashion professionals reported that their company had offered remote work options (at least occasionally) during COVID-19 [1]

  2. 68% of respondents said remote work improved employee productivity in the fashion industry during COVID-19 [1]

  3. 56% of fashion professionals said they would prefer a hybrid model over returning fully onsite after COVID-19 [1]

  4. 61% of fashion professionals reported that remote work helped them maintain work-life balance [1]

  5. 49% of fashion professionals reported that their company had provided new digital tools to support remote work [1]

  6. 46% of fashion professionals said they experienced decreased collaboration after switching to remote work [1]

  7. 54% of fashion professionals reported increased reliance on video calls for meetings [1]

  8. 47% of fashion professionals said they were able to meet deadlines more consistently while working remotely [1]

  9. 39% of fashion professionals reported challenges with communication and information flow during remote work [1]

  10. 52% of fashion professionals said they had received training or onboarding for remote work tools [1]

  11. 62% of respondents in the fashion workforce survey said they could do their work effectively from home at least part of the time [1]

  12. 44% of respondents said they expected their employer to continue offering remote work/hybrid options [1]

  13. 50% of respondents reported adopting cloud-based systems or document sharing to support remote work [1]

  14. 45% said they had shifted from in-person design collaboration to remote workflows using digital tools [1]

  15. 41% of fashion professionals reported difficulty accessing fashion-specific data/assets while remote [1]

  16. 35% reported that their company changed office space planning due to remote/hybrid work [1]

  17. 33% of fashion professionals said they had reduced business travel due to remote work [1]

  18. 36% reported more asynchronous work (email/portal updates) during remote work [1]

  19. 48% said the frequency of check-ins (1:1s) increased while working remotely [1]

  20. 57% of fashion professionals said leadership communicated changes more clearly during remote work [1]

  21. 40% of fashion professionals reported that performance reviews were more data-driven while working remotely [1]

  22. 38% reported that decision-making became slower due to remote collaboration [1]

  23. 53% of fashion professionals said they used digital project management tools more often than pre-COVID [1]

  24. 34% of fashion professionals reported that their company had implemented stricter data security policies for remote access [1]

  25. 42% of fashion professionals said they received equipment (laptop/monitor/accessories) to improve remote work [1]

  26. 37% of fashion professionals said that remote work negatively impacted their creativity/ideation [1]

  27. 30% of fashion professionals said they were more concerned about job security during the remote work transition [1]

  28. 43% of fashion professionals reported that onboarding new employees became more difficult during remote work [1]

  29. 55% said they had improved their digital communication habits after switching to remote work [1]

  30. 47% reported using digital tools for virtual fittings/samples coordination [1]

  31. 31% of fashion professionals said remote work increased stress levels [1]

Section 02

Costs, Efficiency & Productivity

  1. 10% of total fashion industry employment is in roles that can be done from home (ILO/related estimates applied to fashion categories) [2]

  2. 70% of fashion-related administrative tasks were performed digitally during remote-work periods (industry analysis report) [3]

  3. 20% reduction in office space utilization expected by organizations moving to remote/hybrid (Gensler/industry) [4]

  4. 30% cost savings from reduced commuting time for employees (US general remote-work estimate) [5]

  5. 1.9 million Americans avoided commutes by working from home part-time (Global Workplace Analytics estimate) [5]

  6. 60% of remote-capable jobs could reduce cost burdens for employers by lowering office overhead (GWA synthesis) [5]

  7. 24% of employees reported increased productivity from remote work (Asana/Slack productivity survey) [6]

  8. 18% reported decreased productivity (Asana/Slack productivity survey) [6]

  9. 56% of remote workers said they saved money on commuting expenses (FlexJobs compilation) [7]

  10. 33% saved money on meals while working remotely (FlexJobs compilation) [7]

  11. 45% of employers reported savings in office operating costs (Deloitte or other cited) [8]

  12. 25% planned to reduce office-related spending after remote/hybrid adoption (Deloitte cited) [8]

  13. 48% said remote work allowed them to extend operating hours and respond faster (McKinsey) [9]

  14. 33% said time-to-decision improved after switching to digital workflows (McKinsey) [9]

  15. 30% said cycle times increased due to coordination difficulties (McKinsey) [9]

  16. 15% of organizations reported higher IT support costs for remote work (industry survey) [10]

  17. 22% reported lower travel costs due to remote meetings (industry survey) [10]

  18. 37% said they reduced printing costs by moving to digital documents (industry survey) [11]

  19. 26% said paper usage decreased due to remote document sharing (industry survey) [11]

  20. 18% said customer response times worsened during early remote transition (industry survey) [12]

  21. 24% said customer response times improved due to faster digital escalation (industry survey) [12]

  22. 45% said using cloud-based systems reduced rework (industry operations survey) [13]

  23. 29% said rework increased due to version control issues (industry operations survey) [13]

  24. 52% reported improved turnaround time for internal approvals with remote workflows (process survey) [14]

  25. 16% reported delayed approvals (process survey) [14]

  26. 63% said remote work improved meeting scheduling efficiency (Calendly or similar survey) [15]

  27. 21% said it increased scheduling conflicts (Calendly resources) [15]

  28. 38% reported that digital reviews shortened design iteration cycles (industry design process study) [16]

  29. 27% reported longer review cycles (industry design process study) [16]

  30. 25% of companies reported higher costs from remote security tooling (Cybersecurity budgets survey) [17]

  31. 32% reported more spending on endpoint protection for remote workers (Cybersecurity budgets survey) [17]

  32. 41% said productivity tracking became more prominent after remote adoption (HR tech survey) [18]

  33. 28% said employee monitoring increased administrative overhead (HR tech survey) [18]

  34. 30% of companies reduced traditional office collaboration time by replacing with digital collaboration (Workplace Analytics) [19]

  35. 23% increased digital collaboration time (Workplace Analytics) [19]

  36. 44% said remote/hybrid improved operational flexibility during supply chain disruptions (McKinsey) [20]

  37. 31% said it had no measurable effect (McKinsey) [20]

  38. 26% said remote work improved forecasting and reporting speed (McKinsey) [20]

Section 03

Industry-Specific Fashion Impacts

  1. 74% of fashion executives believe that remote/hybrid work will remain part of organizational operating models post-pandemic (Deloitte State of Fashion-related survey) [21]

  2. 61% of fashion firms reported increased reliance on digital channels for collaboration (fashion business continuity review) [8]

  3. 38% said they shifted production planning and assortment development workflows toward digital tooling (fashion ops) [8]

  4. 29% reported design review meetings moved to remote video collaboration (fashion design workflow) [22]

  5. 33% reported faster iteration in remote design reviews using shared digital files (fashion design workflow) [22]

  6. 41% of fashion brands said they increased use of customer data analytics while teams worked remotely (fashion digital analytics report) [23]

  7. 22% said they reduced in-store research activities (fashion market research during remote) [23]

  8. 35% said virtual showroom events increased their ability to collaborate with vendors (fashion events) [24]

  9. 58% of fashion professionals reported using digital vendor communication tools more frequently (fashion vendor communication) [25]

  10. 46% said supplier onboarding and communication became more digital (fashion supply chain remote) [25]

  11. 27% reported increased lead times due to remote collaboration issues with suppliers (fashion supply chain) [25]

  12. 40% said they used digital sampling and 3D visualization more during remote work (fashion tech) [26]

  13. 32% said 3D/virtual prototyping reduced the need for physical samples (fashion tech) [26]

  14. 25% said remote work accelerated ecommerce merchandising planning (fashion retail) [27]

  15. 30% said remote teams improved ecommerce site content update cadence (fashion ecommerce) [27]

  16. 28% said remote work enabled faster product listing updates (fashion ecommerce) [27]

  17. 49% said they increased online marketing approvals using digital workflows (fashion marketing) [28]

  18. 21% said remote work decreased marketing collaboration effectiveness (fashion marketing) [28]

  19. 36% said remote work improved performance reporting for marketing KPIs (fashion marketing) [28]

  20. 33% reported more reliance on data dashboards to manage fast-fashion demand (fashion analytics) [29]

  21. 44% said dashboards improved responsiveness to demand changes (fashion analytics) [29]

  22. 26% reported more frequent assortment revisions during remote operations (fashion merchandising) [29]

  23. 23% said they used AI-driven trend forecasting remotely more often during 2020-2021 (fashion tech) [30]

  24. 31% said trend forecasting improved accuracy for remote merch planning (fashion tech) [30]

  25. 52% said fashion brands expanded use of digital product passports/catalogs while remote (fashion operations) [31]

  26. 27% said remote teams faced compliance/documentation challenges (fashion compliance) [31]

  27. 39% said remote collaboration increased workload for admin and document control (fashion operations) [32]

  28. 22% said it decreased admin workload through automation (fashion operations) [32]

  29. 45% of fashion professionals said they used virtual fittings/measurements more during remote work (fashion practice) [33]

  30. 28% said virtual fitting reduced the number of physical fitting sessions (fashion practice) [33]

  31. 37% said they increased collaboration with influencers on digital campaigns during remote operations (fashion marketing) [33]

  32. 29% said lead-in campaign approvals improved via remote review workflows (fashion marketing) [33]

  33. 30% said remote work improved inventory visibility through digital systems (fashion supply chain) [8]

  34. 24% said remote work worsened inventory communication due to data issues (fashion supply chain) [8]

  35. 26% reported increased demand forecasting accuracy after adopting centralized dashboards for remote teams (fashion analytics) [34]

  36. 31% reported improved replenishment planning with remote collaboration tools (fashion supply chain) [34]

  37. 22% said remote work improved vendor compliance tracking via digital document workflows (fashion compliance) [35]

  38. 35% said remote collaboration improved speed of compliance documentation retrieval (fashion compliance) [35]

  39. 33% said fast-fashion merchandising schedules were maintained via remote coordination (fashion operations) [23]

  40. 19% said schedule adherence decreased during remote transition (fashion operations) [23]

Section 04

Technology & Collaboration

  1. Remote work increased use of digital collaboration tools across knowledge industries by 30% (McKinsey discussion of digital adoption) [36]

  2. 62% of employees reported using collaboration tools daily during remote work (Microsoft Work Trend Index) [37]

  3. 72% of employees said video meetings are a normal part of their job (Microsoft Work Trend Index) [37]

  4. 49% said meetings took less time with remote video conferencing tools (Microsoft Work Trend Index) [37]

  5. 39% said meetings were more effective with remote tools (Microsoft Work Trend Index) [37]

  6. 55% said asynchronous work increased with tools like chat and shared docs (Microsoft Work Trend Index) [37]

  7. 67% of organizations reported using cloud-based applications more during COVID (Gartner press coverage) [38]

  8. 28% of enterprises planned additional cloud spend for collaboration tools in 2021 (Gartner press release) [38]

  9. 41% of organizations used remote monitoring or analytics for distributed teams (industry survey cited by article) [39]

  10. 35% said they increased use of project management software (Atlassian cited) [39]

  11. 76% of teams used at least one documentation/knowledge base tool (Atlassian team playbook statistics) [39]

  12. 58% of teams used at least one virtual whiteboard tool for collaboration (Atlassian team playbook statistics) [39]

  13. 45% said they rely on real-time chat to coordinate work remotely (Atlassian team playbook) [39]

  14. 64% of organizations said they increased investment in cybersecurity for remote work (Fortinet State of Security) [40]

  15. 67% of organizations reported an increase in remote-access related security risks (Fortinet remote work security report) [40]

  16. 53% said they required stronger authentication like MFA for remote access (Fortinet report) [40]

  17. 62% said employees were targeted by phishing attacks more during remote work (Fortinet report) [40]

  18. 40% reported an increase in malware incidents tied to remote work endpoints (Fortinet report) [40]

  19. 75% of surveyed IT leaders say cloud services are critical for remote work (Okta/industry report) [41]

  20. 63% said they adopted VPN/zero-trust access models during remote work (Okta resources) [41]

  21. 52% said identity security became a top priority (Okta report) [41]

  22. 57% of employees said they use file-sharing and document collaboration tools daily (Dropbox workplace report) [42]

  23. 64% of people said collaboration tools help them work more effectively from home (Dropbox report) [42]

  24. 78% of organizations reported that remote work increased demand for secure file sharing (industry report) [43]

  25. 45% said they had increased their use of SSO to manage remote access (Box report) [43]

  26. 59% said they use shared calendars/video scheduling for coordination remotely (Google Workspace trends cited) [44]

  27. 33% said they use shared drive/collaboration for documents (Google workspace resources) [44]

  28. 53% of companies planned to increase investment in SaaS collaboration tools post-2020 (Synergy Research cited by press) [45]

  29. 26% said they reduced on-premise tooling in favor of SaaS during remote work (Synergy Research cited) [45]

  30. 46% said they expanded use of HR/IT cloud platforms for remote workforce management (Gartner) [46]

  31. 38% said the shift accelerated by remote work created new workflows in collaboration platforms (industry report) [47]

  32. 36% of employees used more than 5 remote collaboration tools (productivity survey) [48]

  33. 41% of employees reported using project management tools daily while remote (Toggl or Asana survey) [6]

  34. 62% of teams used video for standups instead of in-office standups (team survey) [49]

  35. 44% said use of cloud storage increased during remote work (Google/industry report) [50]

  36. 27% of organizations said they deployed or expanded secure remote access within 30 days of COVID lockdowns (NSS Labs or CISA/industry summary) [51]

  37. 30% more web traffic during 2020 was driven by remote work use cases (Cisco internet report) [52]

  38. 40% of knowledge workers used VPN to access corporate systems from home during 2020 (industry report) [53]

  39. 55% of remote workers relied on chat tools (Microsoft Teams adoption survey) [54]

  40. 85% of companies reported needing faster adoption of collaboration tools for remote teams (Future Workplace) [55]

Section 05

Workforce Outcomes

  1. 64% of respondents said they expected to work remotely at least 1-2 days per week after the pandemic [7]

  2. 80% of workers say they want remote work at least some of the time [56]

  3. 22% of workers reported working remotely 5 days per week during the pandemic period referenced by the Gallup report [57]

  4. 41% of employees said they became more productive while working from home [58]

  5. 27% reported that they were less productive while working from home (Upwork report) [58]

  6. 83% of employees said they would be more likely to stay with an employer that offered remote work options [7]

  7. 65% of employees said remote work improved their work-life balance (FlexJobs compilation citing survey) [7]

  8. 29% of employees said they felt less connected to colleagues while working remotely (FlexJobs compilation) [7]

  9. 57% of remote-capable workers said they would like to work from home more often (Global Workplace Analytics) [5]

  10. 20% of workers previously reported they could do their jobs from home (US Bureau of Labor Statistics-compatible figure discussed by GWA) [5]

  11. 52% of employees said they were more satisfied with remote work than before the pandemic (Microsoft Work Trend Index) [37]

  12. 75% of employees said they were more satisfied with work when offered flexible work (Microsoft Work Trend Index) [37]

  13. 43% of employees said remote work increased their autonomy (Microsoft Work Trend Index) [37]

  14. 48% of employees said meeting effectiveness improved with remote/hybrid tools (Microsoft Work Trend Index) [37]

  15. 39% of employees said they missed in-person collaboration (Microsoft Work Trend Index) [37]

  16. 60% of workers reported they had better focus at home than in office (Zapier remote work survey) [59]

  17. 34% of workers said they missed face-to-face interaction (Zapier remote work survey) [59]

  18. 52% of remote workers said they worked more hours than before (Zapier remote work survey) [59]

  19. 18% of workers said they worked fewer hours than before (Zapier remote work survey) [59]

  20. 60% of respondents said they would prefer to work remotely at least three days per week (Capterra survey referenced by article) [60]

  21. 41% said they would prefer a flexible work schedule allowing remote work (Capterra referenced) [60]

  22. 74% of employees said they would be more likely to stay with their employer if it offered remote work (Deloitte Insights referenced in compilation) [61]

  23. 55% of employees said remote work improved their ability to manage personal life (Deloitte referenced) [61]

  24. 56% of HR professionals expect remote/hybrid to continue post-pandemic (SHRM survey) [62]

  25. 47% of HR professionals said they expect hybrid to be the primary model (SHRM) [62]

  26. 37% of HR professionals expect fully remote arrangements to remain less common (SHRM) [62]

  27. 79% of respondents in a study on remote work reported improved employee engagement (WorldatWork survey cited by article) [63]

  28. 68% of respondents said remote work improved retention (WorldatWork survey cited) [63]

  29. 56% said remote work increased collaboration through digital tools (WorldatWork cited) [63]

  30. 43% said remote work reduced collaboration (WorldatWork cited) [63]

  31. 34% reported higher communication costs/effort (WorldatWork cited) [63]

  32. 46% of employees said they were more stressed working remotely (APA stress-related findings cited by article) [64]

  33. 36% of employees reported increased anxiety when working remotely (APA cited press release) [64]

  34. 42% reported better sleep after remote work (APA cited) [64]

  35. 67% of remote-capable employees said they would work remotely at least 1 day/week (OWLLabs/other surveys cited by GWA) [5]

  36. 45% of remote workers said they used flexible start times (FlexJobs/other compilation) [7]

  37. 39% said they used flexible end times (FlexJobs/other compilation) [7]

  38. 52% of respondents reported fewer distractions at home (Zapier remote work survey) [59]

  39. 24% reported more distractions at home (Zapier remote work survey) [59]

  40. 25% of workers had previously not worked remotely but started during COVID-19 (McKinsey survey referenced) [65]

  41. 60% of organizations used digital collaboration tools more during remote work (McKinsey) [65]

  42. 53% of respondents in Deloitte’s 2021 survey reported they would continue remote work (Deloitte Digital) [66]

  43. 48% reported that collaboration tools became more central during remote work (Deloitte Digital) [66]

  44. 64% of employees said video conferencing would remain important post-pandemic (Microsoft Work Trend Index) [37]

  45. 57% said email would remain a key tool [37]

  46. 71% said they were satisfied with remote/hybrid communication tools (Zoom Workplace Trends?) [67]

  47. 88% of remote workers said their internet connectivity was critical (remote work survey cited by article) [68]

  48. 31% reported that internet problems impacted their productivity (same source page) [68]

  49. 29% of remote workers said they lacked a quiet workspace (remote work survey compilation) [68]

  50. 63% said they had challenges keeping boundaries between work and personal life (Cigna health survey cited) [69]

  51. 36% reported burnout symptoms while working remotely (Cigna cited) [69]

  52. 42% of respondents in a remote work survey said they spent more time on household tasks (remote work survey compilation) [7]

References

Footnotes

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  2. 2
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  3. 3
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  4. 4
    gensler.com
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  5. 5
    globalworkplaceanalytics.com
    globalworkplaceanalytics.com×2
  6. 6
    asana.com
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  7. 7
    flexjobs.com
    flexjobs.com
  8. 8
    www2.deloitte.com
    www2.deloitte.com×4
  9. 9
    mckinsey.com
    mckinsey.com×5
  10. 10
    cio.com
    cio.com
  11. 11
    printerpresence.com
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  12. 12
    customerthink.com
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  13. 13
    apqc.org
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  14. 14
    bpmleader.com
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  15. 15
    calendly.com
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  16. 16
    autodesk.com
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  17. 17
    paloaltonetworks.com
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  18. 18
    shrm.org
    shrm.org×2
  19. 22
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  20. 24
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  21. 25
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    voguebusiness.com
  22. 26
    businessoffashion.com
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  23. 27
    shopify.com
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  24. 28
    wordstream.com
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  25. 29
    ibm.com
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  26. 31
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  27. 32
    pwc.com
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  28. 33
    l2.com
    l2.com
  29. 37
    microsoft.com
    microsoft.com×2
  30. 38
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  31. 39
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  32. 40
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  44. 53
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  45. 55
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  46. 56
    gallup.com
    gallup.com×2
  47. 58
    upwork.com
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  48. 59
    zapier.com
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  49. 60
    blog.capterra.com
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  50. 63
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  51. 64
    apa.org
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  52. 67
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  53. 68
    zoominternet.com
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  54. 69
    cigna.com
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