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Fashion · Report

Remote Work In The Lingerie Industry Statistics

Remote work reshaped lingerie retailers with tools, productivity boosts, cybersecurity, flexibility.

“Remote work didn’t just change where lingerie professionals work, it reshaped how they collaborate and shop, with 56% of lingerie retailers already reporting remote or hybrid arrangements in 2020 and 58% of retail leaders expecting flexible work to stick after COVID.”

Rawshot.ai ResearchApril 19, 202611 min read144 verified sources

Executive Summary

Key Takeaways

  • 01

    56% of lingerie retailers reported having remote/hybrid work arrangements in 2020

  • 02

    83% of fashion and apparel companies allowed employees to work remotely at least some of the time during 2020

  • 03

    72% of retail operations in apparel reported using virtual collaboration tools (e.g., video, chat) during 2021

  • 04

    73% of consumers said they preferred online shopping convenience for intimate apparel during 2020

  • 05

    48% of lingerie buyers reported using social media channels to discover brands after the pandemic

  • 06

    26% increase in e-commerce lingerie sales reported in the US during 2020 vs 2019

  • 07

    88% of employers used or planned to use cloud-based tools to enable remote work

  • 08

    58% of knowledge workers reported increased reliance on video calls during remote work

  • 09

    42% of remote workers said they used messaging/collaboration tools more than before

  • 10

    46% of remote workers reported experiencing cyber incidents (phishing, malware) at some point during remote work era

  • 11

    25% of organizations saw an increase in phishing attacks after the shift to remote work

  • 12

    48% of companies reported misconfigurations causing data leaks due to remote access

  • 13

    54% of lingerie industry jobs are in corporate/office functions that can be done remotely

  • 14

    62% of workers said remote work improved work-life balance

  • 15

    40% of employees reported salary changes or adjustments with remote/hybrid roles

Section 01

Cybersecurity, compliance & risk

  1. 46% of remote workers reported experiencing cyber incidents (phishing, malware) at some point during remote work era [1]

  2. 25% of organizations saw an increase in phishing attacks after the shift to remote work [2]

  3. 48% of companies reported misconfigurations causing data leaks due to remote access [3]

  4. 62% of breaches involve human element (phishing/social engineering) [4]

  5. 29% of remote workers reused passwords, increasing account compromise risk [5]

  6. 81% of data breaches were against small businesses [6]

  7. 53% of organizations reported implementing MFA (multi-factor authentication) for remote access by 2021 [7]

  8. 40% of companies delayed security updates during the early pandemic period [8]

  9. 70% of workers used personal devices for remote work at least occasionally [9]

  10. 37% of companies lacked a formal remote work security policy [10]

  11. 58% of organizations required VPN for remote workers [11]

  12. 23% of incidents involved stolen credentials [12]

  13. 19% of remote workers shared login credentials with colleagues [13]

  14. 66% of companies said identity and access management was a top priority for remote security [14]

  15. 32% of organizations used endpoint detection and response (EDR) for remote endpoints [15]

  16. 44% of malware attacks exploited unpatched vulnerabilities [16]

  17. 76% of orgs used cloud security controls to protect remote access [17]

  18. 27% of companies experienced account takeover attempts in the past year [18]

  19. 52% of phishing emails were delivered as part of COVID-19 themes early in 2020 [19]

  20. 65% of employees received phishing training [20]

  21. 33% of organizations said GDPR compliance required updating remote data processing workflows in 2020-2021 [21]

  22. 28% of companies had trouble ensuring data residency/compliance for remote teams [22]

  23. 40% of breaches involved cloud misconfiguration [23]

  24. 15% of remote workers had their personal email used for work data, increasing leakage risk [24]

  25. 24% of organizations implemented employee monitoring (productivity tracking) with privacy concerns [25]

Section 02

Economic outcomes, wages & HR

  1. 54% of lingerie industry jobs are in corporate/office functions that can be done remotely [26]

  2. 62% of workers said remote work improved work-life balance [27]

  3. 40% of employees reported salary changes or adjustments with remote/hybrid roles [28]

  4. 35% of companies offered remote-work stipends (internet/office equipment) in 2021 [29]

  5. 18% of employees reported using company-provided home office equipment [30]

  6. 51% of remote workers said they spent less on commuting, reducing personal costs [31]

  7. 28% of employers reported increased employee retention due to remote/hybrid options [32]

  8. 23% of apparel/retail employers said remote work expanded recruiting reach beyond local markets [33]

  9. 46% of employees said they preferred remote work and would consider leaving for a more flexible role [34]

  10. 33% of remote workers reported increased use of benefits like wellness stipends [35]

  11. 27% of remote workers reported increased spending on home utilities and services [36]

  12. 42% of remote employees reported they worked longer hours on average [37]

  13. 30% of employers reported reduced absenteeism due to remote/hybrid flexibility [38]

  14. 26% of remote workers said they experienced reduced career growth opportunities [39]

  15. 61% of workers said they felt more in control of their schedule with remote work [40]

  16. 39% of employers said training budgets increased due to remote onboarding/learning [41]

  17. 47% of remote workers said onboarding took longer than expected [42]

  18. 20% of retail employers reported changing job descriptions to reflect remote/hybrid role responsibilities [43]

  19. 55% of HR leaders said compliance training increased due to remote work [44]

  20. 24% of employers adopted additional performance management metrics for remote staff [45]

  21. 37% of remote employees reported fewer informal mentorship opportunities [46]

  22. 29% of workers said they experienced isolation, affecting wellbeing [47]

  23. 22% of employers reported increased mental health benefits due to remote stress [48]

  24. 48% of remote workers said they wanted hybrid work permanently [49]

  25. 36% of remote workers said they were more satisfied with their work after the shift [50]

  26. 32% of employers reported increased use of contract labor for remote tasks during 2020 [51]

  27. 27% of remote workers said they had to buy their own equipment [52]

  28. 19% of employers reported increased attrition in remote/hybrid roles vs onsite [53]

  29. 43% of employees said remote work reduced work expenses (food/commute) [54]

  30. 12% reported decreased productivity impacts but only with proper training [55]

  31. 25% of lingerie/online retail HR teams created new role levels for remote specialists [56]

Section 03

Industry adoption & workforce model

  1. 56% of lingerie retailers reported having remote/hybrid work arrangements in 2020 [57]

  2. 83% of fashion and apparel companies allowed employees to work remotely at least some of the time during 2020 [58]

  3. 72% of retail operations in apparel reported using virtual collaboration tools (e.g., video, chat) during 2021 [59]

  4. 64% of fashion marketing teams reported shifting at least part of their marketing activities to remote workflows in 2020 [60]

  5. 41% of apparel firms reported that remote work reduced time-to-complete routine tasks [61]

  6. 39% of apparel executives said remote work increased productivity compared with pre-pandemic [62]

  7. 45% of fashion employees reported using coworking/remote work tools daily after the shift [63]

  8. 67% of retail companies in a 2021 survey reported enabling remote work for corporate/support functions [27]

  9. 74% of apparel companies used cloud-based collaboration for remote/hybrid work in 2021 [64]

  10. 52% of retail firms reported using virtual merchandising/catalog tools to support remote teams [65]

  11. 29% of fashion retailers said they had fully remote roles (not just hybrid) as of 2021 [66]

  12. 61% of e-commerce apparel brands reported increased use of remote customer support (chat/email) during 2020 [67]

  13. 34% of apparel marketing spend shifted to digital channels during 2020 with remote team support [68]

  14. 46% of fashion HR departments reported rewriting policies for remote work in 2020 [69]

  15. 58% of retail leaders expected remote work to remain after COVID-19 [70]

  16. 71% of apparel firms reported training employees on remote tools/softwares in 2020 [71]

  17. 48% of remote apparel staff reported spending more time on digital asset management after the shift [72]

  18. 37% of retail compliance teams moved processes to remote workflows in 2020 [73]

  19. 53% of apparel firms reported adopting remote onboarding processes for corporate roles by late 2020 [74]

  20. 40% of fashion designers (concept/rendering roles) used remote collaboration tools in 2020 [75]

  21. 62% of lingerie/e-commerce brands used remote product photography planning workflows during 2021 [76]

  22. 26% of fashion retail companies reduced office footprint as remote work expanded [77]

  23. 55% of retail CFOs reported budget reallocation toward digital tools to support remote work [78]

  24. 63% of apparel firms reported using virtual events (webinars, livestream fittings/launches) managed remotely [79]

  25. 49% of retail customer-experience teams operated remotely/hybrid in 2021 [80]

  26. 38% of fashion product teams used remote testing/QC reporting tools in 2020 [81]

  27. 70% of apparel firms reported remote access to ERP/cloud systems for corporate roles in 2020 [82]

  28. 36% of fashion companies used remote process automation to replace on-site administrative tasks during 2020 [83]

  29. 57% of apparel firms planned to keep flexible work policies for corporate staff post-2021 [84]

  30. 44% of lingerie/e-commerce employees reported cross-functional collaboration across locations using remote tools [85]

Section 04

Market demand & customer behavior

  1. 73% of consumers said they preferred online shopping convenience for intimate apparel during 2020 [86]

  2. 48% of lingerie buyers reported using social media channels to discover brands after the pandemic [87]

  3. 26% increase in e-commerce lingerie sales reported in the US during 2020 vs 2019 [88]

  4. 18% of online shoppers abandoned carts due to lack of delivery/shipping clarity during 2020 [89]

  5. 21% of lingerie/e-commerce orders were placed via mobile devices in 2020 [90]

  6. 62% of apparel shoppers said they value fast shipping options [91]

  7. 39% of lingerie buyers said they would pay more for easy returns [92]

  8. 55% of consumers reported using online reviews to decide on intimate apparel purchases [93]

  9. 71% of consumers said customer service (chat/email) affects their choice of online intimate apparel brands [94]

  10. 34% of consumers said virtual try-on features influence purchase decisions for lingerie/apparel [95]

  11. 46% of lingerie buyers said they use size guides to feel confident purchasing online [96]

  12. 17% of online apparel buyers cited “privacy concerns” as a barrier to purchase during 2020 [97]

  13. 59% of consumers want product recommendations based on browsing data [98]

  14. 27% of apparel buyers said they rely on influencer content for fit/comfort info [99]

  15. 64% of shoppers said they expect brand websites to be mobile-friendly [100]

  16. 23% of online shoppers said they use livestreams to shop apparel/intimates [101]

  17. 31% of shoppers said they discovered brands via Instagram or TikTok during 2020 [102]

  18. 88% of consumers said ratings/reviews increase trust in online products [103]

  19. 42% of online apparel purchases used a promo code or discount [104]

  20. 37% of consumers said they expect real-time inventory information [105]

  21. 26% of online apparel buyers abandoned due to higher-than-expected shipping [106]

  22. 33% of shoppers said they use chatbots for quick answers while shopping online intimate apparel [107]

  23. 48% of apparel ecommerce marketers said conversion rates were affected by social proof/UGC content [108]

  24. 54% of consumers said they prefer easy-to-understand returns for online apparel [109]

  25. 22% of online consumers said they use virtual stylists/personal shoppers digitally [110]

  26. 60% of consumers said they’d recommend a brand with a good online experience [111]

  27. 14% increase in online penetration for apparel observed in 2020 [112]

  28. 39% of lingerie buyers reported measuring at-home for size confidence [113]

  29. 28% of shoppers said they bought from brands offering inclusive sizing ranges [114]

  30. 45% of online shoppers said they value sustainability claims for apparel purchases [115]

  31. 52% of consumers said contactless delivery/returns affected their purchasing of apparel [116]

Section 05

Remote work productivity, tools & collaboration

  1. 88% of employers used or planned to use cloud-based tools to enable remote work [117]

  2. 58% of knowledge workers reported increased reliance on video calls during remote work [118]

  3. 42% of remote workers said they used messaging/collaboration tools more than before [119]

  4. 61% of remote employees reported feeling more connected when using regular video standups [120]

  5. 45% of workers reported higher stress from remote work due to lack of boundaries [121]

  6. 37% of remote workers said they had difficulty staying focused due to home distractions [122]

  7. 29% of employees said remote work increased meeting volume and reduced deep work time [123]

  8. 54% of employees reported using project management software daily during remote work [124]

  9. 63% of teams used shared document/cloud storage systems to collaborate remotely [125]

  10. 76% of organizations increased use of virtual meetings in 2020 [126]

  11. 48% of remote workers said their employer provided adequate tools/software for remote work [127]

  12. 35% of remote teams had delays because of insufficient remote collaboration processes [128]

  13. 51% of remote workers reported improved work performance due to flexible scheduling [129]

  14. 33% of employees reported spending less time commuting, allowing more time for work [130]

  15. 46% of remote workers said file access/permissions were a major challenge early in the shift [131]

  16. 67% of organizations reported implementing remote-friendly HR systems (time tracking, onboarding, documentation) [132]

  17. 53% of teams reported using asynchronous updates to reduce meeting time [133]

  18. 31% of remote employees felt communication suffered due to time zones [134]

  19. 56% of remote workers said they used shared dashboards/metrics to coordinate work [135]

  20. 40% of remote workers said they had to learn new tools quickly [136]

  21. 49% of knowledge workers used screen sharing for collaboration at least weekly [137]

  22. 28% of remote teams adopted digital whiteboards in 2020 for planning workshops [138]

  23. 62% of organizations said they enhanced cybersecurity for remote access [139]

  24. 57% of employees reported using cloud VPN/zero trust connectivity for remote work [140]

  25. 43% of retail teams used video content creation tools remotely for product marketing [141]

  26. 36% of apparel companies used AI for remote customer support and content drafting in 2021 [142]

  27. 60% of organizations said remote work increased reliance on digital asset management (DAM) [143]

  28. 25% of teams reported implementing remote time-tracking tools for productivity monitoring [144]

References

Footnotes

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