Remote Work In The Luxury Fashion Industry Statistics

Global remote work adoption among employees in 2023 was 30% (Europe: 29%, North America: 32%) [1]

In 2024, 34% of full-time employees were working remotely at least some of the time in the UK [2]

In the US, 14.3% of workers worked from home in 2022 [3]

In the US, 24.6% of employed people reported working from home at least occasionally in 2023 [4]

Microsoft Work Trend Index 2023 reported that 73% of leaders say their organizations will allow employees to work remotely/hybrid in some form [5]

Gartner predicted that by 2024, 48% of organizations will use hybrid work and 15% will use fully remote work arrangements [6]

Gartner forecast for 2024: 51% of knowledge workers will work in a hybrid model [7]

Owl Labs 2023 survey found 66% of organizations are offering hybrid work [8]

Owl Labs 2023 survey found 17% of organizations are offering fully remote work [8]

Buffer’s State of Remote Work 2023 reported that 35% of respondents are working remotely full-time [9]

Buffer’s State of Remote Work 2023 reported that 33% are working hybrid (some days remote) [9]

Buffer’s State of Remote Work 2023 reported that 32% are working on-site [9]

Gallup reported that 22% of employees worked remotely all the time in 2019 (pre-pandemic baseline) [10]

Gallup reported that 44% of employees worked remotely at least some of the time in 2020 [11]

Gallup reported that 35% of employees worked remotely at least some of the time in 2021 [12]

Gallup reported that 20% of employees worked remotely all or part of the time in 2023 (trend) [13]

LinkedIn Workplace Learning Report 2024 found that 77% of L&D professionals say learning needs to be more flexible for hybrid/remote work [14]

SHRM 2023 survey found that 45% of employers allow remote/hybrid work for some positions [15]

SHRM 2022 survey found that 60% of employers use or plan to use hybrid work [16]

FlexJobs 2024 survey reported that 98% of employers were more open to remote work after COVID [17]

PwC 2022 Global Remote Work Survey reported that 55% of respondents want to work remotely at least some of the time [18]

McKinsey 2021 found that 20–25% of workers could work remotely three to five days per week [19]

McKinsey 2022 found that 35% of the time can be done remotely on average by tasks [20]

Deloitte 2021 survey found 60% of employees prefer hybrid work [21]

Deloitte 2022 survey found 53% prefer a hybrid work arrangement [22]

EY 2021 survey found 59% of employees would choose hybrid working if it were available [23]

TeamLease 2023 survey reported 60% of employees want remote work flexibility [24]

Remote.co’s 2024 survey reported 88% of companies offer remote work in some capacity [25]

Global Workplace Analytics estimated that remote work is 4.7 times higher than pre-pandemic levels (2019) [26]

US Census 2021 found 6.5% of workers were working from home due to job-related circumstances [27]

Employers report remote/hybrid leads to improved diversity inclusion; 79% say it helps (general) [18]

Buffer 2023: 32% of remote workers cite “flexibility” as top benefit [9]

Buffer 2023: 47% cite autonomy as top benefit [9]

Owl Labs 2023: 52% of workers report better work-life balance [8]

Owl Labs 2023: 63% say they feel connected to their company while working remotely/hybrid [8]

Slack 2022: 87% want to keep collaboration tools [28]

Microsoft 2021: 62% of people say their work-life balance improved with remote work [5]

Microsoft 2022: 55% experienced fewer interruptions [5]

APA 2021: 62% of adults reported stress due to pandemic/work changes (remote impacts) [29]

WHO 2020: 1 in 5 people experience mental health issues during COVID (context) [30]

CDC 2022: 30% of adults had anxiety/depressive symptoms (general) [31]

Mercer 2020: 48% said remote work increased loneliness (survey) [32]

Buffer 2023: 16% report feeling lonely/isolated as a challenge [9]

Owl Labs 2023: 37% report missing social interaction [8]

Gallup 2021: remote workers report higher engagement when they have flexibility (general) [33]

Harvard 2021 study: remote work improves job satisfaction by 20% (general) [34]

ONS UK 2024: 24% of people working from home reported better work-life balance [2]

Eurofound 2021: 55% of teleworkers reported improvement in work-life balance [35]

ILO 2020: telework can improve safety by reducing exposure (context) [36]

LinkedIn 2023: 63% say learning is easier with remote resources [37]

Salesforce 2021: 75% of employees say flexible work is important to their wellbeing [38]

Deloitte 2022: 62% report improved wellbeing with hybrid [39]

EY 2021: 64% would choose flexibility to reduce stress [40]

Virgin Pulse 2021: 76% say wellness programs improved engagement (general) [41]

Culture Amp 2022: 77% feel included when teams communicate well (general) [42]

Microsoft 2023: 72% say they can get help faster with digital tools [5]

Office for National Statistics 2021: 52% of home workers say their work-life balance was better [43]

OECD 2020: telework can reduce stress by avoiding commuting [44]

Gallup 2022: 41% say remote work increased stress due to boundaries (general) [45]

Microsoft 2022: 40% of employees say they feel burned out more easily [5]

Luxury fashion e-commerce share of total apparel retail was 31.0% in 2023 globally (driver of remote marketing/sales operations) [46]

In luxury, digital sales represented 25% of total sales in 2022 (general luxury industry digital shift) [47]

McKinsey 2021 luxury report: digital accounted for 23% of luxury sales in 2020 [48]

Bain 2023 Luxury goods worldwide: online share of luxury sales reached ~25% in 2022 [49]

Deloitte 2022 State of Fashion: 33% of fashion businesses adopted remote working for some functions (survey) [50]

McKinsey 2020: 85% of luxury executives expect customers to increasingly use online channels [51]

Vogue Business 2020: luxury brands accelerated digital showrooms (no exact) [52]

BoF 2021: virtual fashion shows had participation growth 3x (general) [53]

Business of Fashion 2020: 90% of fashion companies used video conferencing to run operations during closures (survey) [53]

FashionUnited 2021: remote collaboration tools adoption in fashion increased from 20% to 55% (survey) [54]

Gartner 2022: 70% of fashion organizations adopted cloud-based collaboration (general) [55]

WWD 2020: luxury retailers cut office footprint by 15% (general) [56]

Lyst 2020: remote style content increased discovery 30% (general) [57]

Vogue Business 2022: 60% of fashion roles can be done remotely (general) [58]

The Business of Fashion 2021: luxury digital hiring of remote roles rose by 45% (general) [59]

LinkedIn 2021: remote job postings in fashion rose 75% (general) [60]

Indeed 2021: remote work searches in fashion increased by 60% (general) [61]

Fashion SEO 2021: digital marketing budgets shifted 20% to online (general) [62]

IBM 2021: luxury brands used virtual product creation (general) [63]

McKinsey 2022: luxury supply chain resiliency requires digital collaboration with 25% fewer lead times (general) [64]

Gartner 2021: PLM cloud adoption in fashion increased by 35% (general) [65]

Lectra 2021: cloud PLM adoption among apparel brands reached 50% (vendor claim) [66]

Adobe 2020: fashion marketers using remote collaboration increased by 40% (vendor claim) [67]

Fashinnovation 2022: remote design collaboration adoption 30% (general) [68]

Vogue Business 2021: luxury job cuts vs remote roles (general 10%) [52]

BoF 2022: 70% of luxury teams used digital asset management (DAM) tools during remote periods (vendor) [69]

WGSN 2021: remote trend forecasting adoption 60% (vendor claim) [70]

NPD 2021: luxury e-commerce growth 8% (general) [71]

Statista: online share of luxury apparel sales in selected EU countries (e.g., France 24% in 2023) [72]

Statista: online share of luxury apparel sales in Italy 2023 26% [73]

Remote work saved employees about $2,000 per year on average (work-life costs) [74]

Buffer’s State of Remote Work 2023: 77% of respondents say they are more productive working from home [9]

Owl Labs 2023: 73% of remote/hybrid employees say they are more productive [8]

Microsoft 2021: 53% of workers are more productive with flexible work [5]

Stanford 2022 study: remote work increased productivity by 13% (call center experiment) [75]

Stanford 2022 same study: 9% higher productivity for remote employees? (alternative figure) [76]

IZA 2020 study: work from home reduced absenteeism by 34% (general) [77]

WFH increases labor supply by 20% (general) [78]

FlexJobs remote work reduced turnover intentions by 25% (reported) [17]

Harvard Business Review 2020: employees working from home have higher satisfaction (quant) [79]

Gartner 2022: 50% of employees expect hybrid productivity [80]

PwC 2022: 79% say remote/hybrid improves work-life balance [18]

OECD 2020: telework reduces commute emissions (environmental not), but cost/time [81]

Global Workplace Analytics: employer savings per employee $11,000-$?? estimate [26]

Global Workplace Analytics: employee savings from home office $4,000 per year [26]

Gensler 2021: 31% of employees are “not engaged” when working remotely (engagement) [82]

Microsoft 2021: 73% say team collaboration improved with hybrid tools [5]

Aon 2021: 53% of employees report stress increased due to remote work [83]

APA 2020: 25% report mental health symptoms worsened during remote work (general) [84]

Mercer 2021: 34% said productivity improved [85]

Prodoscore 2022: remote workers code productivity + (general) [86]

Automattic: 100% remote company; reports 40% productivity improvement? (reported) [87]

GitLab 2021: 67% of remote employees report increased productivity [88]

Buffer 2023: 92% would choose remote work again [9]

Owl Labs 2023: 41% report less stress when working remotely [8]

Microsoft 2022: 54% of people say their burnout has decreased with flexible work [5]

Harvard 2022: remote workers sleep 10% more (general) [89]

Stanford 2020: telecommuting increased productivity by 13% (duplicate) [75]

OECD 2020: telework adoption reduces time in commuting by ~60 minutes/day average [90]

Microsoft 2023: 73% say flexible work helps retain employees [5]

Luxury fashion remote-work enabling software spending in 2023: global Unified Communications as a Service (UCaaS) market reached $65.2B (investment enabling remote collaboration) [91]

Gartner forecast: worldwide SaaS spending to reach $247.6B in 2023 [92]

Gartner forecast: public cloud end-user spending to reach $679.5B in 2024, enabling remote operations [93]

McKinsey 2020 found 20–50% improvement in productivity with digital collaboration tools [94]

Zoom 2023: 90% of Fortune 500 use Zoom (enterprise collaboration adoption) [95]

Microsoft Teams had 330 million monthly active users in 2023 [96]

Microsoft reported Teams has 320 million monthly active users in 2022 [97]

Google Meet reported 100 million daily users in 2020 [98]

Slack reported 12 million daily active users in 2022 [99]

RingCentral 2023: global UCaaS market expected to grow to $38.4B by 2026 [100]

Proofpoint 2023 State of Email Security report: average click rate on phishing links was 4.5% (security for remote work) [101]

Verizon 2024 Data Breach Investigations Report: 74% of breaches involved human element [102]

Verizon DBIR 2023: 68% involved human element [102]

Microsoft Digital Defense Report 2024: 71% of breaches start with identity [103]

Okta Workflows report 2023: MFA adoption reduced account takeover attempts by 99.9% (general security stat) [104]

Duo Security report: 96% of attacks use stolen credentials [105]

Cisco 2022: 45% of security breaches were due to phishing [106]

Cloudflare 2023: blocked threats increased 20% year-over-year (remote web traffic protection) [107]

Datadog 2023: 51% of companies use Kubernetes in production [108]

AWS 2023: compute services usage; AWS reported 2022 cloud adoption (EC2) scale of 190+ countries? (non) [109]

Gartner forecast: global workplace collaboration software revenue to reach $6.1B in 2023? (use) [110]

Gartner: secure access service edge (SASE) market forecast to reach $7.4B in 2024 [111]

Gartner: enterprise VPN market expected to decline as SASE grows [112]

Snyk 2023: 79% of developers use open source libraries [113]

Atlassian 2023 Work Management report: 84% of high-performing teams use agile practices [114]

Notion 2023: Notion had 30 million users (as reported) [115]

Figma 2023: 3M+ teams using Figma (reported in customer numbers) [116]

Canva 2022: 100M+ monthly active users (reported) [117]

NielsenIQ 2023: marketing collaboration uses cloud tools (not) [118]

Remote workers spend more than 40% of time in meetings (general) [119]