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Rawshot.ai

Brand stories · Video reels · 150+ styles

Direct your next brand story reel with the AI Brand Story Video Generator.

Generate on-model video of your actual garments with scene controls you can click, not a text box. Lock camera motion, framing, lighting, and model action inside the browser builder—then reuse your saved model across every SKU. No studio days. No samples shipped cross-continent. No prompting.

  • ~$0.22 per second of video
  • ~50–60s per generation
  • 150+ visual styles
  • 9:16, 1:1, 4:5, 16:9
  • 2K and 4K output
  • Full commercial rights, permanent, worldwide

7-day free trial • 50 tokens (10 images) • Cancel anytime

Try it — every setting is a click
2:3 · 720p
1 scenes4s

Block the scene. Zero prompts.

This scene uses a locked camera feel, a clean background, and a studio-soft lighting preset so your garment reads clearly frame after frame. Click options select framing, model action, and duration to keep the reel consistent with your brand direction. ~4s clip · locked camera

  • 6 clicks · 0 keystrokes
  • app.rawshot.ai / build_scene
Video Builder
app.rawshot.ai / build_scene
Shot count
Framing
Duration (sec)
34s10
Lighting
Background
Resolution
Aspect ratio
Model action
Camera motion
1 scenes · 4s · Static locked
Generate reel

How it works

Build a brand-story reel with click controls

Pick camera motion, framing, lighting, and model action. Generate reels with labelled provenance—then reuse the same model across your catalog.

  1. Step 01

    Choose a garment-led scene

    Select your product and then set the reel look with scene buttons and presets. Pick framing, camera motion, lighting, and background to match the mood you sell.

  2. Step 02

    Direct movement with controls

    Adjust model action and shot count inside the builder. Keep the camera locked or glide it smoothly—every change is a control, not a typed instruction.

  3. Step 03

    Generate, label, and publish

    Create the reel and receive provenance-signed output with AI labelling cues and watermarks. Use the saved model across SKUs to keep faces and framing consistent.

Spec sheet

Twelve proofs for garment-faithful video

Each proof checks one operational reality: controls, fidelity, consistency, provenance, scaling, and rights—so teams can ship reels with confidence.

  1. 01

    No-likeness by design

    Synthetic models use 28 body attributes with 10+ options each, keeping accidental real-person likeness statistically negligible by design. You get diverse on-model results without the “who does this look like?” risk.

  2. 02

    Click-driven creative controls

    Direct the shoot with buttons, sliders, and visual presets. Every camera and style decision is a control—no text prompt workflow to juggle mid-campaign.

  3. 03

    Garment fidelity stays faithful

    Cut, colour, pattern, logo, and fabric drape are represented faithfully for the actual garment you select. Your brand elements do not get reinterpreted to satisfy a guess.

  4. 04

    Synthetic model diversity

    Choose among transparently labelled synthetic models with distinct attributes for casting variety. Your reels can match your brand’s range while staying within labelled, synthetic usage.

  5. 05

    SKU consistency across updates

    Save a model once and reuse it across your entire catalog. The same face and body work on every SKU so your lookbook stays consistent, with no drift between shoots.

  6. 06

    150+ visual styles for reels

    Select from catalog, lifestyle, editorial, campaign, street, Y2K, vintage, noir, and more. Style presets keep your storytelling on-brand across multiple releases.

  7. 07

    2K/4K output and every ratio

    Generate at 2K and 4K resolution with every aspect ratio needed for social and ecommerce placements. Keep your reels correctly composed for feeds and PDP moments.

  8. 08

    Compliance-ready provenance

    Outputs are C2PA-signed and meet EU AI Act Article 50 requirements, with California SB 942 compliance. You ship with transparent provenance signals built into the media record.

  9. 09

    Signed audit trail per image

    Every generated output includes a signed audit trail so teams can trace what was produced and when. Operations get a clean record for review and publishing workflows.

  10. 10

    GUI plus REST API

    Use the browser GUI for single shoots, then scale through the REST API for catalog pipelines. The same garment-led controls translate into batch generation for large SKU sets.

  11. 11

    Fast generation with token economics

    Video uses more tokens per second than stills, with ~50–60 seconds typical per generation. Tokens never expire, and you can cancel in one click on the pricing page.

  12. 12

    Full commercial rights, worldwide

    Get full commercial rights to every output, permanent and worldwide. Publish across campaigns, PDPs, and marketplaces without ambiguous “what’s allowed” conversations.

Outputs

Brand-story reels gallery Garment-led motion, ready to ship

Explore reel-ready looks across editorial lighting, catalog clarity, and campaign mood. Every output is labelled and provenance-signed for trustworthy publishing.

Editorial lighting reel
Catalog clarity reel
Campaign mood reel

Browse 150+ visual styles →

Comparison

RAWSHOT vs category tools vs DIY prompting

Three lenses on every dimension — what you optimize for in RAWSHOT versus typical category tools and blank-box AI workflows.

  1. 01

    Interface

    RAWSHOT

    Click-driven scene controls for camera, framing, lighting, and motion.

    Category tools + DIY

    Shorter controls, more prompt-like inputs, less direct direction per reel. DIY prompting: Typed prompts that mix creative intent with syntax and guesswork.
  2. 02

    Garment fidelity

    RAWSHOT

    Garment is the brief—cut, colour, pattern, logo, drape stay faithful.

    Category tools + DIY

    Prompt-shaped outputs can bend your product to match a request. DIY prompting: Garment drift and reinterpretation show up between takes and variants.
  3. 03

    Model consistency

    RAWSHOT

    Save a model and reuse it across your entire catalog for stable faces.

    Category tools + DIY

    Model changes across outputs create inconsistency across SKUs. DIY prompting: Inconsistent faces across generations break catalog continuity.
  4. 04

    Provenance + labelling

    RAWSHOT

    C2PA-signed media with AI labelling cues and watermarking.

    Category tools + DIY

    Often lacks signed provenance or clear labelling and records. DIY prompting: Missing provenance metadata leaves teams without an audit-ready story.
  5. 05

    Commercial rights

    RAWSHOT

    Full commercial rights, permanent, worldwide for every output.

    Category tools + DIY

    Rights language can be unclear or gated by plan and volume tiers. DIY prompting: Unclear rights create publishing risk and slows approvals.
  6. 06

    Iterating per variant

    RAWSHOT

    Generate quickly using controls tuned for apparel commerce and branding.

    Category tools + DIY

    Iteration often relies on re-specifying inputs with weaker controls. DIY prompting: Prompt-engineering overhead turns each SKU update into a new guessing session.
  7. 07

    Pricing transparency

    RAWSHOT

    Flat per-output pricing with tokens that never expire and refunds on failures.

    Category tools + DIY

    Per-seat pricing and volume tiers that punish growing teams. DIY prompting: No consistent token economics; iteration costs become hard to predict.
  8. 08

    Catalog API

    RAWSHOT

    REST API for catalog-scale pipelines alongside the browser GUI.

    Category tools + DIY

    More manual workflows with less automation-friendly surfaces. DIY prompting: DIY automation typically needs custom glue and still won’t guarantee stable garments.

Prompting does not scale

Stop writing essays. Direct the shoot.

Most AI photo tools start with a blank text box. Rawshot turns the shoot into repeatable controls, so creative teams can produce consistent fashion imagery without prompt syntax or one-off hacks.

Category norm

Manual
Prompt box

Create a premium editorial fashion photograph of a model wearing the exact navy oversized wool coat from SKU-1842, full-body crop, realistic hands, consistent facial identity, clean e-commerce lighting, subtle Paris street background, 85mm lens, no logo distortion, no fabric hallucination, same pose as last campaign, repeatable for all colorways...

Needs prompt engineering
Breaks across SKUs
Hard to repeat

A prompt can describe one image. It cannot become a shared production system for hundreds of products, models, angles and markets.

Rawshot

Clicks

Saved shoot recipe

Apply to 1 SKU or 10,000 via GUI, CSV or REST API.

Scale
Preset-driven shoots anyone can repeat
Same model, pose and styling across a catalog
GUI for teams, API for production volume

Rawshot makes creative direction visible: buttons, presets and sliders instead of hidden prompt craft. The result is easier to teach, faster to approve and built for repeat production.

Use cases

From product pages to story reels

Operator archetypes and how click-directed, garment-first output fits the way they actually work.

  1. 01

    Campaign operator

    Direct an editorial reel with consistent lighting and style presets for a new drop.

    Confidence · high

  2. 02

    Influencer brand team

    Maintain the same brand face across every SKU so weekly posts feel cohesive.

    Confidence · high

  3. 03

    DTC storefront editor

    Turn flat garment choices into feed-ready reels without waiting for studio schedules.

    Confidence · high

  4. 04

    Catalog merchandiser

    Generate a motion layer for thousands of SKUs with a consistent saved model.

    Confidence · high

  5. 05

    Resale curator

    Create labelled, on-model story reels for vintage pieces without shipping samples.

    Confidence · high

  6. 06

    Factory-direct manufacturer

    Batch-produce reels for regional variants while keeping garment fidelity intact.

    Confidence · high

  7. 07

    Accessory and jewelry studio lead

    Build motion scenes that keep product details readable across close-up and half-body framing.

    Confidence · high

  8. 08

    Kidswear publisher

    Keep repeatable visuals across seasons so seasonal capsules look like one brand.

    Confidence · high

  9. 09

    Adaptive fashion line operator

    Generate consistent on-model reels that stay faithful to garment proportions and drape.

    Confidence · high

  10. 10

    Lingerie DTC marketing

    Produce brand-story reels with controlled studio lighting and clean backgrounds.

    Confidence · high

  11. 11

    Student portfolio builder

    Create professional reels from real garments using presets and click controls.

    Confidence · high

  12. 12

    Marketplace batch seller

    Scale SKU updates with the REST API while preserving model consistency and rights clarity.

    Confidence · high

— Principle

Honest is better than perfect.

Every reel is C2PA-signed, with watermarks and AI labelling cues, so teams can publish with transparent provenance. RAWSHOT also supports EU AI Act Article 50 and California SB 942 compliance practices for branded content workflows.

RAWSHOT · Editorial

Rights & provenance

Full commercial rights. Forever.

  • C2PA-signed on every image — EU AI Act Article 50 compliant
  • 28-attribute synthetic models — real-person likeness statistically impossible
  • Full commercial rights to every generation — no recurring licensing fees
  • Tokens never expire · One-click cancel · Transparent pricing

EU AI Act

C2PA

Commercial use

Pricing

~$0.22 per second of video.

~50–60 seconds per generation. Tokens never expire. Cancel in one click.

  • 01Video uses more tokens per second than stills — longer clips cost more.
  • 02The cancel button is on the pricing page.
  • 03No per-seat gates. No 'contact sales' walls for core features.
  • 04Failed generations refund their tokens.

FAQ

Practical answers on control, rights, pricing, scale, and compliant publishing.

Do I need to write prompts to use RAWSHOT?

Never—you direct every output with sliders, presets, and clicks on the garment, not typed prompts. That UI control is consistent across GUI and REST API payloads, which is why ecommerce teams onboard buyers without rewriting creative briefs as chat threads.

For catalog teams, reliability matters more than model cleverness; RAWSHOT keeps tokens, timings, refund rules, commercial rights framing, provenance signalling, watermarking cues, REST surface, and SKU-scale batch patterns explicit so operations can rehearse PDP launches without invented garment inventions.

What does an on-brand brand story reel look like when the garment stays the brief?

It means your reel decisions follow the product you selected: cut, colour, pattern, logo placement, fabric drape, and overall proportions stay faithful frame by frame. Instead of chasing an image model’s interpretation, you direct a scene with camera motion, framing, and lighting that keeps the garment readable.

Teams typically start with a studio-soft lighting preset for clarity, then refine framing and model action to match their narrative beats. Save the model once, then keep visuals stable across new SKUs so your reels look like they belong to the same campaign.

Why skip reshooting every SKU for season updates?

Because each SKU update becomes a repeatable generation task, not a new studio schedule. RAWSHOT lets you keep the same model and product-led direction, so you can publish updates faster while preserving consistency across your catalog.

When you generate per reel, you also get labelled outputs with C2PA-signed provenance and an audit trail. That reduces friction during review and approvals for ongoing merchandising cycles.

How do we turn flat garments into catalogue-ready video without prompting?

In RAWSHOT you select the garment and then set the reel using click controls for camera motion, framing, background, lighting, and model action. Each reel is built from presets and adjustments designed for apparel storytelling, so you don’t need to translate creative direction into text.

Operationally, you can use the browser GUI for a single look, then scale through the REST API for catalog workloads. The result is repeatable motion imagery aligned to your product page structure.

How does garment-led control beat prompt roulette for PDP reels?

Prompt roulette happens when small wording changes cause big shifts—garments drift, branding details get invented, and faces vary across outputs. Garment-led controls keep your actual product as the brief, while model choice and scene direction stay consistent.

RAWSHOT also maintains a clean rights and provenance story with C2PA signing and audit trail records. That combination helps teams avoid late-stage surprises when content is already queued for publication.

What’s the licensing and provenance story for reels we publish commercially?

Every RAWSHOT output comes with full commercial rights that are permanent and worldwide. The media is C2PA-signed and includes watermarking plus AI-labelled cues, giving your publishing workflow a traceable, audit-ready record.

For commerce teams, this reduces uncertainty when content moves across marketplaces, ad platforms, and storefront PDPs. You can ship with confidence because rights clarity and provenance signalling are part of the output itself.

Before we publish, what should we check to make sure reels match the product?

Start with garment fidelity: verify cut, colour, pattern, and logo placement match your actual design. Then check framing and lighting so the product remains legible at close-up and in the chosen aspect ratio.

Finally, confirm provenance and labelling cues are present on the generated output. With RAWSHOT’s audit trail and labelled, watermarked media, approvals become a consistency check instead of a guess-and-hope review.

How do video token costs work if we generate multiple reel lengths?

Video pricing scales with how long the clip is, because video uses more tokens per second than stills. That means longer clips cost more than shorter ones, even when the scene controls stay similar.

Tokens never expire, and failed generations refund tokens, so you can iterate without losing budget. Plan reel lengths based on placement needs—feeds, stories, and PDP moments—then generate within those durations.

Can we integrate reel generation into a Shopify-scale workflow using an API?

Yes. RAWSHOT provides a REST API for catalog-scale pipelines while still offering a browser GUI for single-shoot direction. That split lets teams prototype a look quickly in the UI and then run batch generation where it matters.

You keep garment-led controls consistent across GUI and API generation, so merchandising teams can automate SKU updates without reworking creative decisions into an unstable text layer.

Once a model is saved, how do teams keep motion consistent across thousands of SKUs?

Save the model once and reuse it across your entire catalog, so you maintain the same face and body across every SKU. Then apply your reel scene controls—camera motion, framing, lighting, and model action—to keep the storytelling uniform while product details change.

This lets marketing, catalog, and operations teams collaborate on the same assets without drift between batches. It also keeps publishing predictable: labelled, watermarked outputs with rights clarity come from a repeatable pipeline.