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Rawshot.ai

Instagram Stories · Motion reels · 150+ style presets

Direct your next drop’s Instagram Story with the AI Instagram Story Video Generator—click, set the scene, generate a branded reel.

Generate on-model motion for your garment-led scenes using buttons, sliders, and visual presets—no prompt writing. Lock your framing, lighting, and camera motion in the build_scene UI, then export with permanent provenance. No studio days. No sample shipping. No prompting.

  • ~$0.22 per second of video
  • ~50–60s per generation
  • 9:16 output
  • Camera motion controls
  • C2PA-signed provenance
  • Full commercial rights, permanent, worldwide

7-day free trial • 50 tokens (10 images) • Cancel anytime

Try it — every setting is a click
2:3 · 720p
1 scenes4s

Block the scene. Zero prompts.

You’ll start from a locked camera setup, then adjust camera motion, lighting, background, and framing with dedicated controls. The scene is built around your garment settings, so the outfit stays faithful while the reel direction stays yours. ~4s clip · locked camera

  • 6 clicks · 0 keystrokes
  • app.rawshot.ai / build_scene
Video Builder
app.rawshot.ai / build_scene
Shot count
Framing
Duration (sec)
34s10
Lighting
Background
Resolution
Aspect ratio
Model action
Camera motion
1 scenes · 4s · Static locked
Generate reel

How it works

Reels built from garment controls, not prompt text

Direct the shot with UI controls—camera motion, action, framing, lighting—then generate a labelled reel with clean commercial rights.

  1. Step 01

    Choose your garment-led scene

    You build the reel around your actual garment inputs, then select the motion direction with click controls. Frame, lighting, and background are direct settings, not text prompts.

  2. Step 02

    Direct the camera and model action

    Use the camera motion and action controls to set the rhythm for your Instagram Story cut. Keep the composition stable so each variant feels like the same campaign.

  3. Step 03

    Generate, label, and export for use

    RAWSHOT generates the clip, attaches C2PA-signed provenance, and keeps watermarks and AI labelling with the output. Export with full commercial rights, permanent and worldwide.

Spec sheet

Proof that your reel stays on-brand

Twelve proof surfaces show how RAWSHOT delivers on-model motion, consistent characters, and publishing-ready provenance for fashion teams.

  1. 01

    No-likeness by design

    Synthetic models are defined by 28 body attributes with 10+ options each, making accidental real-person likeness statistically negligible by design.

  2. 02

    Click-driven direction only

    Every creative decision is a button, slider, or preset—camera, angle, distance, framing, lighting, and background. No prompting is required.

  3. 03

    Garment fidelity first

    Cut, colour, pattern, logo, fabric, drape, and proportion are represented faithfully. The garment is the brief, so the outfit doesn’t drift.

  4. 04

    Synthetic model diversity

    You can select among transparently labelled synthetic models for variety across your campaign without losing repeatability.

  5. 05

    SKU consistency without drift

    Save the same model and reuse it across your catalog so faces and body styling remain consistent from SKU to SKU.

  6. 06

    150+ visual style presets

    Pick from catalog, lifestyle, editorial, campaign, street, Y2K, vintage, noir, and more—so your Stories match your brand system.

  7. 07

    Resolution and every aspect ratio

    Generate in 2K and 4K, with every aspect ratio supported for platform-safe Instagram Story framing.

  8. 08

    Compliance and AI labelling

    C2PA-signed provenance, visible + cryptographic watermarking, and AI-labelled output support compliance expectations in EU AI Act Article 50 and California SB 942.

  9. 09

    Signed audit trail per output

    Each image carries a signed audit trail, so publishing teams can trace what was generated and when with per-output integrity.

  10. 10

    GUI for singles, REST API for scale

    Use the browser GUI for quick direction, or run catalog-scale pipelines through the REST API for nightly SKU drops.

  11. 11

    Video speed with token pricing

    Video generates in roughly 50–60 seconds, priced around ~$0.22 per second. Tokens never expire and failed generations refund tokens.

  12. 12

    Full commercial rights, permanent

    You receive full commercial rights to every output, permanent and worldwide—built for real publishing workflows, not trial use.

Outputs

Instagram-ready reel outputs Scene-authored, brand-consistent

A quick set of motion looks to validate your direction choices—framing, lighting, and garment styling—before you scale to more SKUs.

9:16 Story reel
Editorial lighting reel
Catalog-style motion reel

Browse 150+ visual styles →

Comparison

RAWSHOT vs category tools vs DIY prompting

Three lenses on every dimension — what you optimize for in RAWSHOT versus typical category tools and blank-box AI workflows.

  1. 01

    Interface

    RAWSHOT

    Click-driven scene controls for camera, framing, light, and motion.

    Category tools + DIY

    Often shorter control sets that rely more on generic generation knobs. DIY prompting: Typed prompts require prompt crafting before useful results appear.
  2. 02

    Garment fidelity

    RAWSHOT

    Garment-led generation keeps cut, color, and drape faithful.

    Category tools + DIY

    Less garment-specific control; outfit details can drift between outputs. DIY prompting: Garment drift is common as generic models reinterpret your description.
  3. 03

    Model consistency across SKUs

    RAWSHOT

    Save the model and reuse it across your catalog for repeatable characters.

    Category tools + DIY

    Character consistency can vary by run, limiting catalog confidence. DIY prompting: Inconsistent faces across outputs forces retakes and breaks catalog uniformity.
  4. 04

    Provenance + labelling

    RAWSHOT

    C2PA-signed provenance with visible + cryptographic watermarking and AI labelling.

    Category tools + DIY

    Provenance is frequently missing or not publishing-ready. DIY prompting: Missing provenance metadata and labelling create unclear compliance workflows.
  5. 05

    Commercial rights

    RAWSHOT

    Full commercial rights to every output, permanent and worldwide.

    Category tools + DIY

    Rights can be unclear or tied to account plans and export limits. DIY prompting: Unclear rights story makes brand publishing risky and operationally messy.
  6. 06

    Iteration speed per variant

    RAWSHOT

    Fast re-generations with locked scene direction for consistent A/B variants.

    Category tools + DIY

    Less stable direction means more regeneration to reach a usable frame. DIY prompting: Prompt-engineering overhead delays iteration while outcomes remain variable.
  7. 07

    Pricing transparency

    RAWSHOT

    Per-second video token pricing; tokens never expire and failures refund tokens.

    Category tools + DIY

    Often per-seat pricing with volume tiers that penalize scaling teams. DIY prompting: Unpredictable costs from re-rolls and long prompt iteration loops.
  8. 08

    Catalog API

    RAWSHOT

    REST API for nightly SKU pipelines and batch exports at catalog scale.

    Category tools + DIY

    Catalog automation may be limited or unavailable without enterprise access. DIY prompting: DIY workflows don’t provide a structured, audit-friendly API for catalogs.

Prompting does not scale

Stop writing essays. Direct the shoot.

Most AI photo tools start with a blank text box. Rawshot turns the shoot into repeatable controls, so creative teams can produce consistent fashion imagery without prompt syntax or one-off hacks.

Category norm

Manual
Prompt box

Create a premium editorial fashion photograph of a model wearing the exact navy oversized wool coat from SKU-1842, full-body crop, realistic hands, consistent facial identity, clean e-commerce lighting, subtle Paris street background, 85mm lens, no logo distortion, no fabric hallucination, same pose as last campaign, repeatable for all colorways...

Needs prompt engineering
Breaks across SKUs
Hard to repeat

A prompt can describe one image. It cannot become a shared production system for hundreds of products, models, angles and markets.

Rawshot

Clicks

Saved shoot recipe

Apply to 1 SKU or 10,000 via GUI, CSV or REST API.

Scale
Preset-driven shoots anyone can repeat
Same model, pose and styling across a catalog
GUI for teams, API for production volume

Rawshot makes creative direction visible: buttons, presets and sliders instead of hidden prompt craft. The result is easier to teach, faster to approve and built for repeat production.

Use cases

Story reels for brands that need consistency

Operator archetypes and how click-directed, garment-first output fits the way they actually work.

  1. 01

    Launch-day Story cuts for indie designers

    Click-select a motion direction, lighting, and 9:16 framing for every look as your drop goes live.

    Confidence · high

  2. 02

    Catalog teams updating hero SKUs nightly

    Reuse the same model and iterate across many variants through the REST API for consistent character continuity.

    Confidence · high

  3. 03

    Influencer-style reels with brand-face repeatability

    Keep a stable model and style preset so each Story update looks like the same creator across platforms.

    Confidence · high

  4. 04

    Adaptive fashion lines with reliable garment display

    Generate repeatable on-model motion to show fit and fabric behavior without sample shipments.

    Confidence · high

  5. 05

    Lingerie DTC Stories with controlled lighting

    Choose studio softbox lighting and close framing to present details while staying garment-faithful.

    Confidence · high

  6. 06

    Resale and vintage sellers proving product condition visually

    Generate consistent reel direction so shoppers see the same silhouette, color, and drape across listings.

    Confidence · high

  7. 07

    Factory-direct manufacturers scaling from one master model

    Save a model once and generate reels for many SKUs without drift between production batches.

    Confidence · high

  8. 08

    Makers and students preparing portfolios faster

    Use click-driven direction to produce publishing-ready reels without booking studio time.

    Confidence · high

  9. 09

    Editorial campaign teams matching mood across scenes

    Pick editorial and campaign presets, then direct camera motion for each Story asset.

    Confidence · high

  10. 10

    Footwear and accessory brands for detail-first motion

    Generate close-ups and detail framings with stable lighting to highlight materials and design lines.

    Confidence · high

  11. 11

    Seasonal look drops with predictable batch exports

    Run consistent builds in the UI for single looks, then scale the same direction across multiple variants.

    Confidence · high

  12. 12

    Publishing workflows that need provenance

    Ship Story reels with C2PA-signed provenance and watermarking for clearer compliance and internal approvals.

    Confidence · high

— Principle

Honest is better than perfect.

Every output is C2PA-signed, watermarked (visible + cryptographic), and AI-labelled, so your Story publishing process can stay transparent. RAWSHOT also supports expectations under EU AI Act Article 50 and California SB 942, helping teams document what they used in motion and campaign work.

RAWSHOT · Editorial

Rights & provenance

Full commercial rights. Forever.

  • C2PA-signed on every image — EU AI Act Article 50 compliant
  • 28-attribute synthetic models — real-person likeness statistically impossible
  • Full commercial rights to every generation — no recurring licensing fees
  • Tokens never expire · One-click cancel · Transparent pricing

EU AI Act

C2PA

Commercial use

Pricing

~$0.22 per second of video.

~50–60 seconds per generation. Tokens never expire. Cancel in one click.

  • 01Video uses more tokens per second than stills — longer clips cost more.
  • 02The cancel button is on the pricing page.
  • 03No per-seat gates. No 'contact sales' walls for core features.
  • 04Failed generations refund their tokens.

FAQ

Practical answers on control, rights, pricing, scale, and compliant publishing.

Do I need to write prompts to use RAWSHOT?

Never—you direct every output with sliders, presets, and clicks on the garment, not typed prompts. That UI control is consistent across GUI and REST API payloads, which is why ecommerce teams onboard buyers without rewriting creative briefs as chat threads. For catalog teams, reliability matters more than model cleverness; RAWSHOT keeps tokens, timings, refund rules, commercial rights framing, provenance signalling, watermarking cues, REST surface, and SKU-scale batch patterns explicit so operations can rehearse PDP launches without hallucinated garment inventions.

In practice, you select camera motion, framing, lighting, and background as dedicated controls, then generate the reel. If a generation fails, tokens refund automatically and you can rerun without rebuilding a prompt from scratch.

What does an AI-assisted fashion Story reel change for SKU-scale catalogs?

You can turn garment-led direction into publish-ready motion without reshooting each update. Instead of relying on creative text iteration, you keep the same scene language—camera motion, framing, and lighting—so your Story assets look coordinated across products. For ecommerce and catalog teams, this means fewer production bottlenecks when seasons change or styles refresh.

With RAWSHOT, you lock the reel’s composition using UI controls, then generate consistent outputs that include C2PA-signed provenance and watermarks. That makes it easier to route approvals and keep a clean publishing trail while scaling variations.

Why skip reshooting every SKU for seasonal Stories?

Because reshoots are logistical and expensive, and the results rarely match perfectly between shoots. Seasonal updates demand speed, but you still need consistent presentation—same silhouette, same lighting language, and repeatable on-model styling. That’s exactly where garment-faithful, click-driven reel generation helps.

RAWSHOT is engineered around the garment inputs, so cut, colour, pattern, logo, fabric, drape, and proportion stay faithful. You also save the model for SKU consistency, reducing the “close enough” problem that comes from rerolling faces or outfit details.

How do we turn flat garments into on-model Instagram Story reels without prompting?

You direct the reel by selecting the scene controls in the build_scene interface: framing, lighting, background, camera motion, and model action. The software doesn’t ask you to invent a text description; it asks you to set the shot like a real production tool. That keeps your creative intent structured and repeatable.

Once the controls are set, you generate the motion clip and export it with permanent commercial rights and labelled provenance. If you iterate across variants, you reuse the same direction framework instead of rebuilding a text prompt each time.

How does RAWSHOT differ from ChatGPT, Midjourney, or generic image AI for fashion reels?

Generic image models respond to text, so garment drift, invented branding, and inconsistent characters are common outcomes. You’re also forced into prompt-engineering overhead before you get something usable. For fashion ecommerce, that creates extra iteration work and unclear publish readiness.

RAWSHOT uses click-driven controls that preserve garment fidelity and supports consistent model reuse across your catalog. Outputs include C2PA-signed provenance, visible + cryptographic watermarking, and clear commercial rights for publishing workflows.

Are RAWSHOT outputs labelled and traceable for commercial publishing?

Yes. RAWSHOT attaches C2PA-signed provenance to the output and includes visible plus cryptographic watermarking, along with AI labelling. That gives your team traceability for approvals and helps support compliance expectations in the EU AI Act Article 50 framework and California SB 942.

For motion and Story reels, this matters because you’re publishing at scale, often across teams. A signed audit trail per output helps keep the “what was generated” record consistent across your pipeline.

What should we check before using a generated reel in an ad campaign?

Verify garment fidelity first—make sure cut, colour, pattern, and logos match your product. Next, confirm consistency across the Story set by reusing the same model and style preset, so faces and outfit presentation don’t change between variants. Finally, ensure the provenance and watermarking requirements are present for your publishing process.

RAWSHOT’s generation includes signed provenance and labelling, so you can route outputs without guesswork. You can also keep camera direction stable with UI controls to reduce last-minute rework.

How do video token costs work for Instagram Story reel lengths?

Video pricing is based on time, with a typical cost of about ~$0.22 per second of video. Generation is usually around 50–60 seconds for a standard clip workflow, and tokens never expire, so you don’t lose budget across retries.

If a generation fails, failed generations refund tokens. There’s also a one-click cancel control on the pricing page, which helps teams stop and rerun without paying for unwanted outputs.

Can we generate reels through a catalog pipeline, not just in the browser?

Yes. RAWSHOT supports a browser GUI for single-shoot direction and a REST API for catalog-scale pipelines. That means you can run nightly SKU batches while keeping the same controls for camera motion, framing, and lighting logic across your workflow.

For teams, the benefit is operational consistency: the same garment-led scene direction can be applied to many products with predictable outputs and signed provenance. You avoid rebuilding creative steps for each SKU when scaling up.

What roles use RAWSHOT day to day—from creator to production to publishing?

Creators can direct the shot in the browser with click-based controls, production can standardize the look with reusable style presets, and publishing teams can rely on signed provenance and watermarking for approvals. Because the interface and REST API mirror the same control logic, onboarding is faster for cross-functional teams.

As you scale, you generate variants using the same model and garment-led settings to preserve catalog consistency. That keeps your Story reel output feeling like one campaign, not a collection of unrelated experiments.