— Product video · Aspect ratios · Locked camera
Direct your next drop with the AI Product Launch Video Generator.
Generate reel-ready product motion from your actual garment, directed with buttons and presets—not typed commands. Build the scene in a browser GUI, then scale through the REST API with consistent characters and framing. Zero prompts needed; the garment is the brief.
- ~$0.22 per second of video
- ~50–60s per generation
- ~4s clips · locked camera
- 150+ visual styles
- C2PA-signed provenance
- Full commercial rights, permanent, worldwide
7-day free trial • 50 tokens (10 images) • Cancel anytime
Block the scene. Zero prompts.
Select a locked camera, pick framing and lighting, then set model action and garment interaction. Every value is a click, so the reel stays focused on your actual product while keeping style consistent from start to finish. ~4s clip · locked camera
- 6 clicks · 0 keystrokes
- app.rawshot.ai / build_scene
How it works
Click-build a garment-led product reel
Turn your real product into motion with locked-camera controls, consistent styling, and C2PA provenance—no prompt syntax required.
- Step 01
Pick the motion scene
Choose aspect ratio, lighting, background, framing, and camera motion in the interface. Then set model action and how the garment appears in motion.
- Step 02
Direct with controls, not prompts
Every creative decision is a click or preset: you adjust settings and generate a reel without writing any text guidance.
- Step 03
Ship with provenance and rights
Outputs carry C2PA-signed provenance and watermarking cues. You keep full commercial rights, permanent and worldwide, ready for campaign and product pages.
Spec sheet
Proof that launch reels stay controlled
Twelve independent checks—from likeness design to provenance—show what you can trust before publishing on-site or across socials.
- 01
No-likeness by design
RAWSHOT uses diverse synthetic models built from 28 body attributes with 10+ options each. Accidental real-person resemblance is statistically negligible by design, and outputs are transparently labelled.
- 02
Click-driven, no prompts
You direct the reel with buttons, sliders, and presets for camera, framing, motion, action, and style. There is no text field—creative control stays inside the interface.
- 03
Garment fidelity in motion
Cut, colour, pattern, logo placement, and fabric drape are represented faithfully. The garment is the brief, so the reel stays anchored to your actual product.
- 04
Diverse synthetic models
Choose from labelled synthetic character options that fit different aesthetics and body types. The variety supports launch storytelling without relying on matching human availability.
- 05
SKU consistency across reels
Save the model once and reuse it across your catalog. The face and body stay consistent across SKUs, preventing drift between launch assets.
- 06
150+ visual style presets
Switch between catalog, lifestyle, editorial, campaign, street, Y2K, vintage, noir, and more. Each preset keeps your reels aligned with your brand’s visual direction.
- 07
2K/4K resolution and ratios
Generate in 2K and 4K quality, across every aspect ratio you need. Reels stay framed for platform specs without redoing the whole shoot setup.
- 08
Compliance-ready provenance
Every output is C2PA-signed and includes watermarking plus AI labelling cues. The system is designed to meet EU AI Act Article 50 and California SB 942 requirements.
- 09
Per-image signed audit trail
Each image carries a signed audit record of what was generated and how it was produced. That trail supports internal review and keeps publishing workflows accountable.
- 10
GUI for single reels, API for scale
Use the browser interface for quick launches, then run catalog pipelines through the REST API for 10,000-SKU throughput. One engine, consistent output quality.
- 11
Fast generation with token pricing
Video generation uses token-based pricing by duration, so clips scale predictably. Tokens never expire, and failed generations refund their tokens.
- 12
Full commercial rights, permanent
You get full commercial rights to every output, permanent and worldwide. That keeps launches clean for marketing, PDPs, and cross-channel reuse.
Outputs
Launch reel outputs you can publish Built for real product workflows
Motion scenes generated from your garment with provenance and consistent style controls—ready for campaign pages and platform formats.
Browse 150+ visual styles →
Comparison
RAWSHOT vs category tools vs DIY prompting
Three lenses on every dimension — what you optimize for in RAWSHOT versus typical category tools and blank-box AI workflows.
01
Interface
RAWSHOT
Click-driven scene building: presets and sliders direct the reel.Category tools + DIY
Shorter controls, more guesswork, less garment-led direction. DIY prompting: Typed prompts with prompt iterations and trial-and-error.02
Garment fidelity
RAWSHOT
Cut, colour, pattern, logo, and drape are represented faithfully.Category tools + DIY
Garment details drift as the model interprets the request. DIY prompting: Garment drift and invented variations across generations.03
Model consistency across SKUs
RAWSHOT
Same saved model reused across SKUs, no drift between assets.Category tools + DIY
Faces and bodies can change between outputs without repeatable character locks. DIY prompting: Inconsistent faces and changing body appearance across variants.04
Provenance + labelling
RAWSHOT
C2PA-signed provenance with visible + cryptographic watermarking cues.Category tools + DIY
No provenance record and no consistent labelling story for outputs. DIY prompting: Missing provenance metadata, making reviews and compliance harder.05
Commercial rights
RAWSHOT
Full commercial rights to every output, permanent and worldwide.Category tools + DIY
Rights terms are unclear or split across tool-specific licensing. DIY prompting: Unclear rights when assets are created through generic models.06
Pricing transparency
RAWSHOT
Flat per-output token economics: predictable costs by duration.Category tools + DIY
Per-seat pricing and volume tiers that penalize growth. DIY prompting: Hidden iteration cost from re-generating until results land.07
Catalog scale
RAWSHOT
REST API for batch pipelines with the same generation engine.Category tools + DIY
Limited pipeline support for SKU-scale workflows. DIY prompting: Manual prompt runs and inconsistent outputs across large catalogs.
Prompting does not scale
Stop writing essays. Direct the shoot.
Most AI photo tools start with a blank text box. Rawshot turns the shoot into repeatable controls, so creative teams can produce consistent fashion imagery without prompt syntax or one-off hacks.
Category norm
ManualCreate a premium editorial fashion photograph of a model wearing the exact navy oversized wool coat from SKU-1842, full-body crop, realistic hands, consistent facial identity, clean e-commerce lighting, subtle Paris street background, 85mm lens, no logo distortion, no fabric hallucination, same pose as last campaign, repeatable for all colorways...
A prompt can describe one image. It cannot become a shared production system for hundreds of products, models, angles and markets.
Rawshot
ClicksSaved shoot recipe
Apply to 1 SKU or 10,000 via GUI, CSV or REST API.
Rawshot makes creative direction visible: buttons, presets and sliders instead of hidden prompt craft. The result is easier to teach, faster to approve and built for repeat production.
Use cases
From product to launch reels, at catalog speed
Operator archetypes and how click-directed, garment-first output fits the way they actually work.
- 01
Campaign operator
Direct an editorial-style launch reel with controlled camera motion and 4K framing, then keep the look consistent across multiple products.
Confidence · high
- 02
Influencer merch lead
Generate platform-ready aspect ratios for haul and OOTD posts while keeping the same brand face across every item.
Confidence · high
- 03
Catalog manager
Create SKU-scale product reels through the REST API, maintaining character consistency and garment-led fidelity across thousands of variants.
Confidence · high
- 04
DTC founder
Ship on-brand motion assets without studio days or sample shipments, using click presets that replace prompt trial-and-error.
Confidence · high
- 05
On-demand label
Launch limited drops by generating motion scenes for only the newly released SKUs, while reusing the same saved model and styles.
Confidence · high
- 06
Kidswear publisher
Produce repeatable on-model product motion for seasonal updates, keeping appearance consistent across collections and sizes.
Confidence · high
- 07
Adaptive fashion studio
Show garment features clearly with close-up and detail framings, while maintaining consistent styling across every new release.
Confidence · high
- 08
Lingerie DTC operator
Build motion reels that emphasize fabric drape and garment interaction, with consistent faces for a clean storefront catalog.
Confidence · high
- 09
Resale marketplace seller
Generate launch-ready reels for acquired inventory while presenting each item with faithful garment representation and clear provenance signalling.
Confidence · high
- 10
Factory-direct manufacturer
Standardize motion assets across manufacturing batches, preventing visual drift while keeping the workflow consistent for product teams.
Confidence · high
- 11
Student or boutique intern
Create portfolio-ready product motion in-browser with click controls, then export consistent reels without learning prompt syntax.
Confidence · high
- 12
Ecommerce creative ops
Run a nightly batch pipeline for PDP launches, using signed audit trails and full commercial rights for safe publication.
Confidence · high
— Principle
Honest is better than perfect.
RAWSHOT outputs include C2PA-signed provenance, visible + cryptographic watermarking cues, and AI labelling to support transparent publishing. For a product launch workflow, that means your reels arrive with an auditable record and compliance alignment without slowing creative iteration.
Rights & provenance
Full commercial rights. Forever.
- C2PA-signed on every image — EU AI Act Article 50 compliant
- 28-attribute synthetic models — real-person likeness statistically impossible
- Full commercial rights to every generation — no recurring licensing fees
- Tokens never expire · One-click cancel · Transparent pricing
EU AI Act
C2PA
Commercial use
Pricing
~$0.22 per second of video.
~50–60 seconds per generation. Tokens never expire. Cancel in one click.
- 01Video uses more tokens per second than stills — longer clips cost more.
- 02The cancel button is on the pricing page.
- 03No per-seat gates. No 'contact sales' walls for core features.
- 04Failed generations refund their tokens.
FAQ
Practical answers on control, rights, pricing, scale, and compliant publishing.
Do I need to write prompts to use RAWSHOT?
Never—you direct every output with sliders, presets, and clicks on the garment, not typed prompts. That UI control is consistent across GUI and REST API payloads, which is why ecommerce teams onboard buyers without rewriting creative briefs as chat threads.
For catalog teams, reliability matters more than model cleverness; RAWSHOT keeps tokens, timings, refund rules, commercial rights framing, provenance signalling, watermarking cues, REST surface, and SKU-scale batch patterns explicit so operations can rehearse PDP launches without hallucinated garment inventions.
What does a click-built product video change for ecommerce teams?
It replaces “prompt roulette” with repeatable scene direction, so your product reels stay consistent from one SKU to the next. Teams can iterate on camera motion, framing, lighting, and background while keeping the garment faithful to your actual design.
RAWSHOT also packages the operational details that marketing needs: token-based pricing by duration, per-image signed audit trail, and provenance plus labelling cues. Use the browser GUI for quick variants, then switch to the REST API when you want catalog-scale throughput.
How do I launch with motion without reshooting every SKU?
By generating reels from your garment data in batches, not by scheduling reshoots for every seasonal update. You save the same model and reuse it across your catalog, so the face and body stay consistent while your visuals evolve.
Instead of rebuilding scenes from scratch, you keep style aligned through presets and keep composition controlled through framing and camera controls. Then publish with full commercial rights, permanent and worldwide, backed by C2PA-signed provenance and watermarking cues.
How do we turn a flat garment into a catalogue-ready motion scene?
Start with a scene preset, then click in framing, lighting, background, camera motion, and model action. The garment-led controls represent cut, colour, pattern, logo placement, and fabric drape faithfully in motion.
From there, adjust shot count and duration, generate the reel, and review the output before exporting. The result is a repeatable workflow you can run for single launches in the GUI or nightly pipelines via the REST API.
Why does garment-led control beat prompt-driven tools for PDP launches?
Because prompt-driven tools often drift on product details and can invent branding or visual elements that aren’t yours. With RAWSHOT, garment fidelity is treated as the brief, so your reels stay anchored to your actual design.
You also avoid inconsistent faces across outputs, which breaks catalog credibility when you need one brand presence across hundreds of SKUs. RAWSHOT adds provenance and watermarking cues so publication workflows stay clear.
Will RAWSHOT outputs include provenance for publishing and review?
Yes. Each output carries C2PA-signed provenance plus visible and cryptographic watermarking cues, along with AI labelling designed for transparent usage.
That makes it easier for operations to approve assets before they go live, especially when multiple teams touch the workflow. You also get a signed audit trail per image, which supports internal accountability for every reel you publish.
What QA checks should we run before using reels on our website?
Confirm garment fidelity first: cut, colour, pattern, logo placement, and fabric drape should match your product specs. Next, verify model consistency for the saved character across SKUs and review the framing for each platform aspect ratio you plan to publish.
Finally, check the output labelling and provenance cues so your review process remains consistent. With RAWSHOT, those compliance artefacts are built in, so your QA focuses on creative accuracy rather than assembling metadata later.
How should we think about video pricing and tokens for launch timelines?
Video pricing scales by duration because video generation uses more tokens per second than stills. That means longer clips cost more, while short launch moments keep costs predictable for rapid marketing cycles.
Tokens never expire, and failed generations refund their tokens, so iteration doesn’t turn into silent spend. Use the cancel option for quick course correction and generate only the durations your launch plan needs.
Can we integrate RAWSHOT into our existing catalog workflow via API?
Yes. RAWSHOT supports REST API workflows for catalog-scale pipelines, while the browser GUI covers single-shoot work for quick iterations and approvals.
That separation makes it practical to run automated production without sacrificing scene control. Your teams can keep consistent models, styles, and framing across SKUs while your production system handles throughput.
How do we scale from one launch reel to thousands without quality drift?
Save the model and reuse it across your catalog, then keep visual direction consistent with presets and click-based controls for camera, lighting, and framing. That combination prevents drift in both character and composition across multiple SKUs.
For scale, run batch generation through the REST API and keep publishing governance clean with C2PA-signed provenance and a signed audit trail per image. Your process becomes repeatable: generate, verify, publish with full commercial rights, permanent and worldwide.
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